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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care.

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The Story of Ignite Social Media, The Original Social Media Agency

Ignite Social Media

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). While other companies have pivoted over the years to add web development, digital marketing, or some related field, we’ve stayed true to our roots. How Social Media Marketing Operated in 2007.

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TikTok Reminders: Plan and Schedule TikToks in Advance

Buffer Social

A screenshot of the first mention of TikTok in our marketing Slack channel. At that point, TikTok was number ten on the list with 500 million monthly active users, just behind Tumblr and just ahead of Twitter. People were so keen for us to integrate with TikTok, they even started sharing product mockups to inspire our designers.

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The Small Wins From Social Media

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It''s not just about social media marketing, either. Some of these software as service providers offer up a full suite of tools to help generate, curate, mine, analyze, and optimize the mass production of social media content and engagement. digital marketing strategy. digital marketing strategy. advertising. google plus.

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21 Content Marketing Tools to Use in 2014

Writtent Blog

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. Image credit: evernote.

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Six Links Worthy Of Your Attention #153

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"How Dow Chemical won the battle for the bromine market, in the US and Europe." " Apple ''s Steve Jobs and James Murdoch , a top guy at News Corp negotiate terms for getting HarperCollins ebooks into Apple''s iBooks. The One-Person Product - Marco.org. " (Hugh for Alistair). Steve Jobs wins."

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How to Fix Your Social Media Marketing Strategy

Convince & Convert

It doesn’t matter who you are, or what you sell, your product features and benefits aren’t enough to create a passion-worthy stir. Apple isn’t about technology—it’s about innovation. Get more content like this, plus the very BEST marketing education, totally free. What are you about?