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The Implications of Privacy Updates on Social Media Performance

Ignite Social Media

Digital Privacy Takes Center Stage in 2021. As the digital space continues its evolution, two very important privacy situations are unfolding that can fundamentally change the marketing landscape. Apple took a strong stand on user privacy with its iOS 14.5 What Privacy Updates Mean for Social Media Marketers.

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Apple, Meta And The $10 Billion Impact Of Privacy Changes

Forbes Social Media

The potential loss of $10 billion in ad sales revenue accounts for nearly 8% of Facebook’s yearly revenue — and the market reacted, with the stock price dipping 26%. How big was the impact of Apple's IDFA and where does Facebook and parent company Meta go from here?

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Growing Privacy Concerns Put Social Networks’ Targeting at Risk

Ignite Social Media

With the release of the Apple intelligent tracking prevention (ITP) settings in 2017, Mozilla and Apple blocking cookies in 2019 and 2020, and Google planning to phase out third-party cookies, this tracking method is gradually being stripped away. To learn more about the program, check out the Facebook Marketing Partners site.

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Julia Shullman on the Silver Linings of Data Privacy Regulation

Oktopost

Julia Shullman, General Counsel & Chief Privacy Officer at TripleLift takes the hot seat today. Listen to the podcast: For more thought leadership on how data privacy regulation, GDPR and identity impact B2B business activities, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.

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What Chrome’s Elimination of Third-Party Cookies Means for Meta Advertisers

Jon Loomer

Google’s Tracking Protection and third-party cookie phaseout Google’s replacement What Apple and Safari have already done How this impacts Meta advertisers What you should do Remaining questions What Are Cookies? This is something that Apple has been doing, in one form or another, since at least 2017.

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Leading in the era of AI with Nuri Cankaya

Oktopost

Nuri Cankaya, Intel’s Vice President of AI Product Marketing discusses the rapid pace of artificial intelligence (AI) development, the ethical dilemmas that go along with it, and the importance of secure AI. In a groundbreaking episode, Nuri Cankaya speaks candidly about the world of AI and the importance of secure AI.

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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores. Last Friday, the technology debuted in 254 Apple stores in the U.S.

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