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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Social

This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. From groundbreaking technological advancements to glitzy entertainment releases, this year had it all.

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The Rise of Trollmarketing and Trashtweeting on Business Social Media

Laurel Papworth

Using trolling as a marketing campaign on social media. When Apple ripped into IBM with the Superbowl 1984 Ad, it was a shocker to the world. Cup from Microsoft. Brand Sarcasm – IKEA vs Apple. The newest trollmarketing campaign comes from Ikea against, ironically, Apple. Android or Apple?

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What’s So Funny About Social Media and Online Marketing?

Webbiquity SMM

How social media is like the seventh grade by Training Marketer. You might be a redneck SEO if… by David Leonhardt’s SEO and Social Media Marketing. Who knew a marketing blog could be “visually restorative&# and “enchanting&# ? SEO, SEM and Web Design. How a Web Design Goes Straight to Hell by The Oatmeal.

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We Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats

Twist Image

If rumours are to be believed about Apple (and, when have they been wrong?), the pending Apple product announcement (some time in September) will be highlighted by a new iPhone that will feature "mixed" reality functionality. We're also hearing murmurs of a new Apple Watch , some kind of eyewear/headset and more.

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We Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats

Twist Image

If rumours are to be believed about Apple (and, when have they been wrong?), the pending Apple product announcement (some time in September) will be highlighted by a new iPhone that will feature "mixed" reality functionality. We're also hearing murmurs of a new Apple Watch , some kind of eyewear/headset and more.

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Leicester City: A Tale Of Success, Social Media Affinity, And Crisps

Audiense

It’s a fairytale story for the club, but the marketers who invested in them before the start of the season are also reaping the rewards. As expected, sports leads the way when looking at the Affinity Report of Leicester’s followers, with the Premier League’s official Twitter account being the most followed account.

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Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

Too bad Ballmer compares apples to oranges and mistakenly uses Twitter/Facebook as the comparison point, thereby completely negating the rest of his argument. Too bad Ballmer compares apples to oranges and mistakenly uses Twitter/Facebook as the comparison point, thereby completely negating the rest of his argument.

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