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B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. As editor-in-chief of B2B Marketing , and one of its founders, Joel plays a strategic role in the company, focusing on the development of all B2B Marketing’s content, products, and services – including events, training, reports, and the magazine.

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Justin Levy on How to Grow Reach without Driving Down Engagement

Oktopost

Listen to the podcast: Or subscribe on Apple Podcasts , Spotify , or YouTube. Magazine, and the Boston Globe and is the author of the second edition and co-author of the third edition Facebook Marketing. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Catch all episodes here.

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It's Pretty Simple: Make Better Ads

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Is bad advertising the reason we're seeing the rise in subscription and streaming services like Netflix and Apple Music ? It may be part of the opportunity that Netlfix and Apple have capitalized on, but it's not the core reason. One YouTube video does not offset a strong advertising campaign, in terms of effect. apple music.

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iPad Head Girl: Viral Video Marketing At Its Best?

Firebelly

Earlier this month, the internet was fascinated when a YouTube video surfaced of a girl doing mundane things around Central Park… with four Apple iPads surrounding her face. While the idea itself is far from new , the best part of the video was just the reaction from the unsuspecting public. Check it out , what do you think?

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Six Links Worthy Of Your Attention #366

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How to Make $80,000 Per Month on the Apple App Store - Johnny Lin - Medium. De Blauwe Tas - Ikea - YouTube. I was busy publishing music magazines, and I felt like I was better at the media business than I was at school. Monocle - the magazine - is a thing of beauty. apple app store. apple app store.

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The Best Video Content About the Greatest Feeling on Earth

Convince & Convert

These words belong to Metallica’s James Hetfield, from the opening lines of Guitar Center’s most popular video on their YouTube channel. But then again, it’s not just any video on any YouTube channel. In September, Guitar Center took home three top awards for their YouTube channel at CMI’s Content Marketing Awards 2014.

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Six Links Worthy Of Your Attention #53

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The First World Problems Rap - YouTube. Secrets From Apple's Genius Bar: Full Loyalty, No Negativity - Wall Street Journal. Every retailer now looks to Apple as the gold standard for what a retail experience should be. I don't know why retailers scratch their heads at the success of Apple's retail ventures. youtube.