5 Ways CMOs Can Master Their Online Customer Experience
Buzz Marketing for Technology
NOVEMBER 15, 2013
Brands that get this approach see it pay off with greater respect, trust, loyalty and, of course, revenue. While that approach may have resulted in a one-time sell, we would all agree that it isn’t the most effective way to generate repeat, long-term loyalty and purchases from customers. Rule #5: Cement boots do not create loyalty.
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