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How B2B Video Strategies are Evolving

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Episode Summary B2B video marketing has evolved significantly over the last few years, driven by changes in technology, consumer behavior, and industry trends. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

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Audience engagement: What it is and tips to improve it

Sprout Social

Here’s a peek at some of the many ways audience engagement can benefit your brand: Increase brand loyalty When your audience engages with your brand, especially more than once, they are more likely to stick around for the long term. Your target audience feels that your brand understands them and their needs, which leads to brand loyalty.

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Why We’ve Lost the Ability to Humanize the Customer Experience

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. This episode is jam-packed with insights into the world of customer marketing from the perspective of a legend who has started from scratch to build world-beating customer experiences at some of the industry’s leading organizations: Google, Marketo, and Adobe.

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The Effect of Brand Loyalty in the Costco and AmEx Breakup

Convince & Convert

And after getting rejected by Apple in assisting with the unlock, the bureau has been flooded with offers from people who said they could get into the encrypted phone. In the last week, the agency announced that they would be receiving help from an unnamed hacker, causing Apple vs. FBI chatter to skyrocket.

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. Whether a video or image of the product being used or something created with an Apple device, the result is stunning.

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14 best shopping apps of 2022

Sprout Social

Or, if you’re a marketer for organizations in these industries, consider partnering with these apps to gain awareness and loyalty from shoppers. The retail app currently ships to 240+ countries around the world and supports popular payment methods like PayPal, Apple Pay, Google Pay, Klarna, and major credit and debit cards.

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

If you want to harness the power of social media content for customer success to enhance loyalty, leading to a rise in customer success rates, read on. Implementing social listening tactic Social listening involves monitoring digital conversations to understand what customers say about a brand and its industry online.