Five questions your marketing team should be asking about location-based technology
Visually SM
MARCH 4, 2015
As we’ve noted, companies in a multitude of industries find the idea of location-based delivery — also known as geo-targeting — very appealing. Finally, Macy’s is just one more example of a retailer that will play off of Apple’s iBeacon technology to deliver deals, reports Clickz.com.
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