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Podcast 385 - How to Deliver Insanely Great Customer Service

Engaging Brand

Carmine Gallo , a former reporter and anchor for CNN and CBS who has sat down with many of the most dynamic and respected business leaders of our time, including Steve Jobs , joins  Anna Farmery  to discuss how to deliver insanely great customer service, based on his insights into the Apple Experience at retail. How to create customer loyalty. must listen podcast !

The Time for Location-Based Marketing Is Now | Spin Sucks

Spin Sucks

The study was conducted by Forrester to show that only 4 percent of Internet-using adults use Foursquare and, of those people, only 1 percent check in to a location at least once a week. If 4 percent use Foursquare, that’s 80 million people worldwide and nearly 11 million people in North America. The space is a lot bigger than just Foursquare, too. WHY would you wait?

Geo-Location Marketing | Spin Sucks

Spin Sucks

It’s getting a huge amount of buzz at the minute, as Twitter apps connect location tweets to its service, Foursquare is credited with Domino’s Pizza’s UK success and smartphone users get ready for augmented reality to guide their leisure time. Cross-Platform Marketing One of the cool things about Foursquare is the ability to offer specials to folks who check in at your place.

This Week in Social Media – 4/17/2013

Social Media Marketing

Good and bad customer service interactions affect brand loyalty (as we''ve long known); disaffected customers will be more vocal about their experiences than those with good experiences. Foursquare is working on a model in which it will offer check-in data about its users to other platforms for ad targeting. Facebook is talking to Apple about an iOS version of its Home software.

How PR Pros Are Using Social Media for Real Results

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Social Media News Twitter Facebook Foursquare YouTube MySpace Google Microsoft Humor & Culture Now Trending : HOW TO: Score a Job Through Facebook March 16, 2010 Christina Warren View Comments How PR Pros Are Using Social Media for Real Results email share email share Do you like this story? Building Brand Loyalty Pepper also works with computer bag and accessory provider Targus. View More » Tech Retaliation: Apple Sues Motorola Over. Thanks for sharing!

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

In fact, many publishers are unsure of who within their organization is responsible for managing comments, social user registration and loyalty programs. Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account? Follow Jordan on Twitter at @jkretch. Have you heard of Google+?

Five Social Media Trends To Watch in 2011

www.socialmediaexplorer.com

While true that only 4% of the Internet population is using location based services (LBS), there’s no question that Foursquare and Gowalla were media darlings this year. 2010 was not only the year of location, it was the year of Zynga – when they formally aligned with Facebook, cozied up to Apple, and generally made a mess of people’s free time. You should subscribe.

Does Your Company Have a Skunkworks Team? | Spin Sucks

Spin Sucks

The other part of this is employee loyalty. If you are giving your staff the impression that their creative ideas are truly shaping the company it will build a loyalty that a paycheck just can’t. By Gini Dietrich | Email | Print | 25 Comments | I’ve been reading a lot recently about skunkworks teams and why they don’t work. So take the poll! Do you like this post?

The Four Elements of Online Marketing | Spin Sucks

Spin Sucks

Make your followers feel at home.  If they are comfortable enough to comment with you the loyalty is already getting stronger. RESEARCH. This element seems to be lost in most social media campaigns.  Without research, how do you know where your customers and prospects are playing online?  Are they on Facebook?  Are they on LinkedIn?  Do they make use of videos, podcasts, or photos? Build.

How to Get the Biggest Bang for Your Time Online: A Look at.

Saying It Social

Pingback by Premium SnugGuard Reversible Magenta/Black Neoprene Sleeve for the Apple iPad with GoGroove BassBuds – Snugly Guards your Apple iPad, With Zippered Accessory Pocket | Apple On The Longtail | May 1, 2010 | Reply [.] What obstacles stand in your way?” I was not at all surprised that the very first answer was simply lack of time. Fortunately, with a little strategic planning and implementation of some very helpful tools, you can accomplish your social networking/social media marketing tasks for the day in a very short amount of time. Good news. You can.

Social Media Strategy: Grow Sales, Build Brand, or Both? | Spin Sucks

Spin Sucks

Maybe I’ve become too cynical, but I am inherently distrustful of people who swear brand loyalty. By Daniel Hindin | Email | Print | 14 Comments | Is your social media marketing strategy geared toward growing your sales or building your brand? Or are you trying to achieve both? What we need to do is separate social media marketing tactics into short- and long-term buckets. Human 1.0.

Use Gen Y Stereotypes to Your Advantage | Spin Sucks

Spin Sucks

And many of us spent much of our careers in a relatively stable working environment, where institutional loyalty-and the collegiality it permits, was a given, and even the top producers knew how to leave a marble or two on the table. That arrogance is an exaggeration, but let’s face it, those of us born in the ‘80s get a pretty bad rep. There’s no denying the stereotypes.

Cube Conversation: We talk social media/digital engagement with.

Gemma Went

Apple/Google/Amazon will commercialise news again and this will level the playing field for participants. Generation Y will continue to be peer oriented and reject ‘brand loyalty’ if it doesn’t engage with them on their terms. More Rudeness from → Collaboration , Customer Service , Marketing , Social Media ← Key content marketing trends for 2010 Unlocking the value of Foursquare → 4 Comments leave one → chris hall permalink 26/01/2010 10:46 am V.interesting chat guys. Was this your experience at Virgin and how did you manage it?

Your Leadership Brand | Spin Sucks

Spin Sucks

You simply can’t buy engagement, commitment, or loyalty, even when you buy an employee’s time. Businesses, no matter their size, depend on the success of their brand for sustainability and growth. The collective view of customers about the company and their products or services largely determines whether they buy from that company or simply take their business elsewhere. PR Is Not Publicity.

Top Five Stories for Week Ending August 27, 2010 | Spin Sucks

Spin Sucks

Building Customer Loyalty.  MarketingProfs has 10 tips for building customer loyalty during a recession, but we think the content works no matter the economy. While we were talking to one another, because it was publicly, a few of our friends jumped in to help. The idea? round-up of five blogs, articles, videos, podcasts, or columns from the week that you should read/listen to/view.