Buzz Marketing for Technology

NOVEMBER 28, 2012

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1.

Focus Group 247

Focus Group Groups Groups Loyalty 247

Sprout Social

JUNE 26, 2023

The significance of an integrated customer experience Creating an integrated customer experience is crucial in today’s digital landscape for numerous reasons, including: It boosts customer satisfaction, loyalty, and promotes advocacy: Customers who have a great experience across all channels are more likely to remain paying customers.

Loyalty 120

Loyalty Retail Data Strategy 120

Bill Hartzer

APRIL 27, 2010

Harley-Davidson , Nike , Playboy, Coca-Cola , VW , and Apple logos have been permanently etched into the skins of customers worldwide. Most acts of unabashed brand loyalty are a genuine mystery to marketers: Why do customers anxiously camp outside IKEA grand openings? Why do they do it? – How can you surprise your customers?

Brands 157

Brands Loyalty Badge Apple 157