Remove influence
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

How do you build a brand that is a sweet orange in an online social world of bitter apples? 23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples. Are You the Sweet Orange or the Bitter Apple? . Are you focusing more on selling your old, sour, worn out apples? Know your goals!

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Pumpkin spice and everything nice: 5 seasonal marketing takeaways from fall flavors fever

Sprout Social

In addition to the typical pumpkin drinks, Starbucks introduced its new Apple Crisp Macchiato. Meanwhile, Dunkin’ unveiled its apple cranberry iced beverages. okay @Starbucks DID NOT have to go as hard as they did on this apple crisp macchiato. okay @Starbucks DID NOT have to go as hard as they did on this apple crisp macchiato.

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It's a Subscription Model Market, Facebook's Pivot to Professionals, X Targets Streaming: Monday Social Media News Roundup

Buffer Social

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. Gen Z’s Influence Ambitions Consistent desire among Gen Z to become influencers (57% in 2023 vs. 59% in 2019).

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How Glossier Hacked its Way to a Billion Dollar Valuation

Pixlee

A billion dollar valuation with only 40 products is, without understating it, Apple Computer territory. As detailed in the Glossier Playbook , Glossier kept a laser focus on their community at their core for growth. Community Building.

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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

Jay : I mean it’s a focus group of one at that point, is it not? government, or Apple for that matter. So, the example I used was Nike, although perhaps a more modern example would be Apple, where both companies have been criticized for labor practices and their supply chain in the past, but that’s old news, right?

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Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

How SEO Influences Gamer Buying Habits. For marketers, this means that the pre-launch window is a key time when they can influence gamers’ purchase decisions. We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. ” Source: Venture Beat.

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