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Jen Spencer on Where Marketers are Falling Short in Data Storytelling

Oktopost

CEO of SmartBug Media®, Jen Spencer, takes on data storytelling in this episode. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders on data storytelling? Catch all episodes here. Episode Summary. Catch all episodes here.

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How to 10X Your Social Strategy Through Data, Intel, & White Space

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. By leading his team with a data-oriented approach with a constant line of communication and real time reporting with his executives, he was able to get buy-in from leadership and 10X their social strategy. Episode Summary. Meet Dylan.

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Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. And it can be used for good.

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Earning Loyalty Points

Twist Image

When most people think of earning loyalty points, they think of their loyalty cards. The brands behind these loyalty programs are capturing tons of valuable data in what is perceived as a fair trade. What if we looked earning loyalty points differently? Buying loyalty. consumer data. loyalty card.

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

Social & Reviews – Protect your brand and drive loyalty across social media and review sites. Modern Chat – Chat with customers in real-time or anytime on your website. It allows several data points to be accumulated to find weak spots in a customer’s journey in certain contact divisions by connecting them. . What Impressed Me.

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Why We’ve Lost the Ability to Humanize the Customer Experience

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. His subject matter expertise encompasses managing the entire customer life cycle, formulating customer retention strategies, leveraging advocate marketing best practices, and data-driven decision making. Want to hear more from renowned B2B marketing leaders?

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. Whether a video or image of the product being used or something created with an Apple device, the result is stunning.