Buzz Marketing for Technology
NOVEMBER 28, 2012
Posted in Behavioral Targeting Conversion Optimization Online Testing Web Analytics Web Design. While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. Ever bought something from the Apple store, like an iPhone?
Pam Moore
JULY 11, 2018
How do you build a brand that is a sweet orange in an online social world of bitter apples? 23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples. Focus on developing content that enables you to have a conversation with your audience that they view as relevant and can resonate with their thinking and needs.
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Sprout Social
SEPTEMBER 15, 2021
Conversations around fall flavors spiked significantly on the day Starbucks unveiled its fall menu and again on September 1. Summer temperatures may still be hanging tough in most areas of the US, but the shift in conversations matches the shift in consumers’ mindsets and seasonal marketing pushes. — madelyn ??
Pam Moore
APRIL 1, 2020
How do you build a brand that is a sweet orange in an online social world of bitter apples? However, there are some strategic and tactical things you are going to need to do and focus on to achieve success. How to Build a Brand that is a Sweet Orange in a World of Bitter Apples. Are You the Sweet Orange or the Bitter Apple? .
Sprout Social
MARCH 7, 2022
For example, people might associate Apple with “minimalism” or “innovation.”. Even now, an online conversation could impact how people will perceive your brand for months to come. With the right tool, you can synthesize those conversations into actionable brand health insights. Brand Health Social Listening Topics.
Twist Image
AUGUST 5, 2011
Apple CEO Steve Jobs is known to have said during the development of the iPad that, "It's not the consumers' job to figure out what they want." I wonder if we would have hashtags had Messina tweeted out, "maybe together we can think of a way to group conversations together on Twitter?" Tags: apple.
Convince & Convert
MAY 18, 2012
Jay : I mean it’s a focus group of one at that point, is it not? government, or Apple for that matter. So, the example I used was Nike, although perhaps a more modern example would be Apple, where both companies have been criticized for labor practices and their supply chain in the past, but that’s old news, right?
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