Waxing UnLyrical

article thumbnail

Smart Measurement For Creative People

Waxing UnLyrical

There are many competent, successful business owners who are afraid of numbers. Eliminate competing possibilities. Guest Post by Angie Picardo. Yet, numbers are what help you to understand the impact of different tactics. Image: Rich Bowen via Flickr, CC 2.0. While you’re running your numbers, be sure to: 1.

Metrics 243
article thumbnail

Is Crowdsourcing Really the Industry’s Dark Side?

Waxing UnLyrical

There are two things that all design professionals hate : competing for your business, and doing spec work. The design companies that can do the same will, no doubt, continue to compete. Why wouldn’t small businesses jump at that opportunity? Like a lot of designers I was scared. Image: JD Hancock via Flickr, CC 2.0.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Give Your Content Marketing a Human Face

Waxing UnLyrical

A company immediately differentiates itself from the herd when it links its corporate brand with a human being: Apple and Steve Jobs; Virgin and Richard Branson; Facebook and Mark Zuckerberg. It competes and wins against the global advertising agencies with deep pockets.

Content 100
article thumbnail

Blogging for Grasshoppers: The Most Numerous Steps To Do The.

Waxing UnLyrical

Leaders cultivate intelligent and competent group members by communicating why certain methods work and should be replicated, and what about certain ideas are important. Apple, on the other hand, values good design where creativity is required. A leader, on the other hand, ascribes importance to the productivity of a group.

Class 178