Oktopost

MARCH 10, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Throughout the episode, Jason highlights how developers and marketers might have conflicting goals stemming from wildly different perspectives, and how to reconcile the two.

Team 144

Team B2B Apple Marketing 144

Oktopost

OCTOBER 9, 2022

Sarah Noel Block reveals where small B2B marketing teams are missing the mark and how to expand bandwidth without expanding budget. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Almost every marketer has been in the position of doing the role of multiple people. Episode Summary. Meet Sarah.

System 131

System B2B How To Apple 131

Oktopost

NOVEMBER 9, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Social selling is not social media marketing. So what exactly sets social selling apart from social media marketing? Catch all episodes here. Episode Summary. Meet Jamie. And on Spotify. ??Keep

Social Media 125

Social Media Airlines Marketing Apple 125

Oktopost

JUNE 2, 2022

Shoshana Kordova, Director of Product Marketing at Datarails takes the hot seat. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Arguably, one of the most important traits of a product marketer is being a good listener. Episode Summary.

Products 125

Products Twitter Marketing Real Estate 125

Forbes Social Media

FEBRUARY 10, 2022

The potential loss of $10 billion in ad sales revenue accounts for nearly 8% of Facebook’s yearly revenue — and the market reacted, with the stock price dipping 26%. How big was the impact of Apple's IDFA and where does Facebook and parent company Meta go from here?

Apple 67

Apple Privacy Price Company 67

Oktopost

FEBRUARY 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders on data storytelling? It’s no wonder with a marketing leader like Jen, SmartBug Media® was recently named Hubspot’s 2021 Partner of the Year !! Catch all episodes here.

Data 150

Data B2B Apple Marketing 150

Firebelly

NOVEMBER 4, 2013

One may wonder how a small, locally owned social media marketing firm like Firebelly can have so many similarities to a global technology conglomerate like Apple. While Apple creates the software and hardware, Firebelly employees creatively put them to use for design and management purposes. Blog Apple Social Media Marketing'

Apple 173

Apple Retail Software Engineering 173

WebInKnow

OCTOBER 12, 2021

I’ve been super critical of annoying customer surveys; you know the type – when a company wants you to fill out a ten-minute survey about a five-minute call with somebody in customer support.

Survey 57

Survey Apple Organization Types 57

Oktopost

DECEMBER 16, 2021

Natalie Binns, VP Marketing at Oktopost takes the hot seat on who should own social media at a B2B company. Listen to the podcast: Watch the live recording: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more about social media from renowned marketing leaders? Catch all episodes here. Episode Summary.

B2B 62

B2B Company Social Media Apple 62

Oktopost

JANUARY 20, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders on trust? In this episode, we’re getting radically transparent about one of the toughest challenges as a marketing leader and how to find that passionate balance. Episode Summary.

Team 125

Team B2B Apple Marketing 125

Oktopost

JUNE 17, 2021

Natalie Binns, Oktopost’s newly appointed VP Marketing takes the hot seat today. Listen to the podcast: For more straight-forward thoughts on the state of B2B marketing, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Catch all episodes here. Meet Natalie Binns. Episode Summary.

B2B 118

B2B Marketing Apple Authentication 118

Oktopost

SEPTEMBER 22, 2021

Darrell Alfonso, Marketing Operations leader at Amazon Web Services, takes the hot seat today. Listen to the podcast: For more thought leadership on marketing ops, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. And if you’d like to join our marketing team, Oktopost is hiring!

B2B 123

B2B Marketing Apple Conference 123

Idaconcpts

MAY 11, 2012

Besides Google Android, the tablet king Apple iPad is about to get a taut rival in Windows 8. Maybe, Google’s Android might not have overcome Apple iPad in number of products sold. Apple has just unveiled its third generation iPad, called the new iPad. Recently, the company previewed and launched Windows 8’s developer version.

iPad 130

iPad Microsoft Apple Open Source 130

The Realtime Report

DECEMBER 18, 2013

Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores. Last Friday, the technology debuted in 254 Apple stores in the U.S.

Apple 149

Apple GPS Retail Wireless 149

Twist Image

FEBRUARY 1, 2013

Some will make the argument that Apple is loosing a little bit of its luster. While I am an Apple consumer (and a fairly recent one), I'm hopeful that you won't misconstrued this blog post as someone who is a biased and loyal customer trying to defend a brand (Apple Fanboi!). Their stores do look and feel like an Apple store.

Apple 107

Apple Microsoft iPhone Loyalty 107

Waxing UnLyrical

NOVEMBER 8, 2011

Apple doesn’t play on Facebook or Twitter. So it lets the Apple legions do all the heavy lifting. Apple don’t coordinate this, to my knowledge. For years this was a huge benefit for Apple. The stock market hates surprises. And recently Apple has been striking out. It is highly secretive.

Case Study 187

Case Study Apple Study Brands 187

Oktopost

APRIL 27, 2023

Listen to the podcast: Or catch us on Apple Podcasts, Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? In this episode of the Radically Transparent podcast, Ken Powell , Chief Revenue Officer at K1X , shines a light on the connection point between marketing, sales, product, and client success.

Marketing 62

Marketing Apple Sports B2B 62

Oktopost

MARCH 10, 2021

Solving complex marketing and marketing ops challenges is hard. One of the biggest issues is aligning marketing and sales processes. We’re tackling this and more with one of B2B marketing’s rising stars. Keep your eyes peeled for our latest episodes, and look back on previous seasons here.

B2B 118

B2B Marketing Committee Class 118

Oktopost

MAY 4, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs. Catch all episodes here.

Survey 131

Survey Content B2B How To 131

The Realtime Report

AUGUST 30, 2019

A Guide on How to Set Up Apple ID on an iPhone, iPad, or Mac. Who isn’t familiar with Apple? If anything, they are one of the largest companies in the world. To give you a better idea, they have a market value of over $900 billion. Take iPhones, for instance—they’ve dominated the smartphone market!

iPad 70

iPad Apple iPhone How To 70

Oktopost

APRIL 18, 2022

It’s no wonder that savvy B2B marketers are taking advantage of this popular and portable format to create value-packed audio programs. B2B podcasts are a powerful form of outbound marketing. That audience could lead to a breakthrough in your marketing if they engage with you. The B2B Marketing Podcast. Image Source.

B2B 62

B2B Marketing Apple Hosting 62

The Realtime Report

OCTOBER 26, 2023

Appleton, Armistice Capital, Red Spruce, Park National, Others Due to Release Q3 13(f) Filings With the fiscal third quarter of 2023 over, financial services operations are filing their Securities and Exchange Commission 13(f) forms in what’s been a surprisingly resilient market over the course of the year, given the external conditions.

Microsoft 91

Microsoft Pharmaceuticals Apple Banking 91

Oktopost

JUNE 29, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? How do you differentiate great marketing from BS? Gone are the days when Chief Marketing Officers oversee advertising, lead brand management and take charge of market research.

B2B 75

B2B Apple Marketing Authentication 75

Idaconcpts

JUNE 6, 2011

The Apple I was released on April First and sold for $666.00 Within a few short years, Apple would revolutionize the computing world. Apple II, released a year later in 1977, improved several aspects of the original model as well as offering features to make it more attractive to non-computer users. Key Products in Apple Today.

Apple 143

Apple iPad iPhone Microsoft 143

Oktopost

DECEMBER 23, 2020

More companies in 2020 have had to make more strategic decisions in nine months than in the last nine years. She’s a huge believer in B2B and consumer marketing converging, that data is the best internal branding storyteller and that only true, fast growth can rally teams together around a shared goal. Listen to the Podcast Now.

B2B 118

B2B Marketing Startup Apple 118

Twist Image

SEPTEMBER 26, 2014

Don''t be like Apple. Apple is always the worst case study to demonstrate anything to any other business. Apple is always the best case study to demonstrate anything to any other business. You could say that Apple is an anomaly. You could also say that Apple is an inspiration and aspiration for all businesses.

Apple 85

Apple Case Study iPhone Class 85

Forbes Social Media

JANUARY 6, 2019

Apple Inc's stock price declined by 4.2% ($6.50) over the past week on Nasdaq to finish at around the $148 mark - down a third from a 52-week high of $233.47 tech giant became the world's first to company to breach a $1 trillion market capitalization. reached last October. This was after the U.S.

Apple 46

Apple Marketing Price Company 46

Oktopost

SEPTEMBER 22, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? With less than 25% of leads being sales-ready when they first come in, the question remains: how can we, as marketers, actually know when it’s time for a sales executive to contact them?

Data 174

Data Engagement Hubspot B2B 174

Oktopost

JUNE 6, 2023

Clare Cavanaugh reveals how to gamify advocacy to hit your goals and maintain advocate engagement Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Being a marketing professional in a regulated industry is already a challenging task. Or subscribe on Spotify , Apple Podcasts , or YouTube

Engagement 118

Engagement Apple How To Startup 118

Buffer Social

DECEMBER 9, 2021

Corporations like Apple, Nike, and Starbucks are known for their solid, instantly recognizable brands that are woven through everything they do. While a brand isn’t necessarily a tangible thing, it’s important for connecting with customers, shaping their perception of your company, and building trust among them.

Company 84

Company Brands Apple Small Business 84

Oktopost

MARCH 31, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary Sarah Hankins takes the hot seat on this episode of Behind the Post with host Alina Dallal to talk all things employee advocacy at CBIZ. She’s even on LinkedIn even in her dreams.

Training 91

Training Apple LinkedIn Hosting 91

Oktopost

MARCH 16, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Episode Summary B2B video marketing has evolved significantly over the last few years, driven by changes in technology, consumer behavior, and industry trends. Catch all episodes here.

B2B 125

B2B Video Strategy Film 125

Oktopost

APRIL 21, 2020

These random-sounding animals and objects were the key to the success of some of the largest conglomerates and companies in the 1970s and 80s. Today, the BCG Growth Matrix still holds value and can offer a unique view of your business’ digital marketing strategy. Yet, that nets out given a market’s rapid growth.

Marketing 138

Marketing Apple Strategy ROI 138

Oktopost

APRIL 6, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points. Catch all episodes here.

Atlassian 118

Atlassian Strategy B2B Apple 118

Pam Moore

JULY 11, 2018

How do you build a brand that is a sweet orange in an online social world of bitter apples? Good marketers know how to do these things with their eyes closed. 23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples. What markets do you serve? Align your social media and marketing efforts to your goals.

Apple 139

Apple Brands Tips Consultant 139

Oktopost

JANUARY 23, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary We all know B2B doesn’t need to be boring, but most organizations still aren’t getting it right. She believes that the companies that win on social are the ones who dare to be different and think of social media as stories.

B2B 136

B2B Apple How To Authentication 136

Forbes Social Media

SEPTEMBER 26, 2018

The largest companies in the world are technology companies and the largest technology companies own huge market shares in their spaces. In fact, their market shares are growing. All this spells technology oligarchy. Good or bad?

Microsoft 98

Microsoft Apple Marketing Google 98