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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Last Friday, the technology debuted in 254 Apple stores in the U.S. Are consumers willing to give retailers precise information about their location? And what about privacy?

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14 best shopping apps of 2022

Sprout Social

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Download on iOS | Android. Download on iOS | Android. Download on iOS | Android. ThredUp also assists sellers with cleaning out their closets on consignment and shipping pre-loved products to the company.

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Would You Sacrifice Your Privacy For A $5 Gift Card?

The Realtime Report

Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad. Related Stories Apple Debuts iBeacon Location Technology in U.S.

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Is Shazam the Future of Mobile Marketing

Convince & Convert

The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. In fact, McDonald’s has tested iBeacon technology recently with a company called Piper. Get all JayToday episodes at [link]. It is magical.

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How to Capture the Excitement That’s Already There

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Click the play button to listen here: Download the audio file: [link]. Last week, we focused on one of the largest American-based international alcohol companies: Beam Global. Listen Now. The RSS feed is: [link]. Tweetable Moments.

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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Or, it can mean that employees share the company culture online. It’s not just the company that benefits. Bonus: Download a free employee advocacy guide that teaches you how to plan, launch, and grow a successful employee advocacy program for your organization. Even more people (65%) trust a company technical expert.

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6 mobile app trends to watch in 2017

Socialmedia.biz

This means that small businesses can finally compete with larger companies that have already been in the mobile game for a while. Thus, you download it, pay your parking through the app and carry on with your lunch and trip. Most apps are downloaded, used once and then deleted. This happens a lot.

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