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3 Reasons Your Boss Said NO to your Digital and Social Media Plan [podcast + ebook]

Pam Moore

However, you just can't seem to get the budget approval nor the buy-in you need to be successful? If you answer no to any of these questions, then you need to go back to square one and create a real plan if you ever want to see the light of day for approval and buy-in of your “plan.” Content Calendar Template.

eBook 78
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How To Curtail Showrooming: Charge Admission

Twist Image

Best Buy has been at the center of this mobile trend and his been fighting - with all guns blazing - by offering matching prices and more. Looking at platforms like the Genius Bar at Apple 's retail experience points to a retail environment where physical goods are sold alongside of services and more experiences. apple store.

Retail 101
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Build Blog Products That Sell 5: Finding Customers

ProBlogger

Apple used to sell stand-alone digital cameras. Some of your longtime readers might buy out of a feeling of allegiance or mild obligation. If they do buy, it probably won’t be because they’d been dying for someone to create whatever it is you created. Anyone who buys your product should immediately become a subscriber.

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Creating Products: Before You Even Think About Creating Products, Think About This

ProBlogger

There are exceptions to this, but for information products (eBooks/courses), it’s important to have some momentum on your blog. It is because engagement and trust play a massive role in the decision making process of someone buying your product. The Apple guy, the Canon chick, and so on. Please digest that.

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Big Blog Ideas: Inspire Your Audience, One Bucket Of Paint At A Time

Writtent Blog

What does it take to practically revolutionize the work process at HubSpot, Reebok, Google, and Apple, just to name a few? In order to convince someone to buy their product, IdeaPaint conducted some serious strategic planning. ’ or “Buy this bucket of paint and get a free T-shirt!”? – sells paint.

eBook 90
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Six Links Worthy Of Your Attention #25

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the real information in the pages, and the company that will win the ebook wars will be the one that is not all that focused on the hardware, but the one that makes the content as readily available as possible for the most reasonable price. Can a Social Media app change the ebook landscape? it's about the content. bitcurrent.

GPS 89
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Six Links Worthy Of Your Attention #62

Twist Image

"The tech bubble (yes, we're in one) is driving insane, multi-million-dollar 'acqhires' where companies buy startups solely for their talent. "I'm still shook up by the news that Apple CEO, Steve Jobs , signed his letter of resignation this week (more on that here: Steve ). apple patent. Startups have catered lunches.

Library 84