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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. Apple has no such protocol in place, and at this point, there is no engagement. I’m going to stop there, though. No acknowledgment.

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Why the News Business Isn't Profitable

Adam Sherk

Aaron is doing a blog tour in support of the book launch (covering 30 blogs in 10 days), which I thought was an interesting concept. I’ve been through the book and it’s a good read; for more information check out GoogleyLessons.com. – Adam The traditional news business, as we have known it, is dead.

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Wanna Present Like Steve Jobs?

The Marketing Blog

Jump to Comments Enjoy this fantastic BNET video as Communications coach Carmine Gallo talks about the various techniques that Apple CEO Steve Jobs uses to captivate and inspire his audience. Terrific video on presentation structure and performance. and was amused to see the name of one of my blogger friends Dhaval.

Web 2.0 100
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AMA Handbook of Public Relations Published

Bill Hartzer

“This book helps anyone who wants influence to develop the mind-set, intuitive grasp, confidence, strategies, and tactics to bring together all available and emerging tools,” Dilenschneider says. Hardcover). “Those who get the hang of it will not only survive, but contribute to the common good, as well as their own good.

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The Power of Product Packaging

The Marketing Blog

Is Apple also emphasizing on the packaging quality during the product life-cycle? Reply Apple » The Power of Product Packaging January 28, 2008 at 12:24 pm [.] Technorati Tags: apple,ipod,product,product packaging,package,packaging,iPod,iPod shuffle. [.] of what packaging innovation can do for a product.

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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

The table below, taken from Web Worker Daily’s upcoming book “Connect! Len Edgerly said: This is brilliant and makes me eager to buy the book, Anne! In addition to the Microsofts and the Googles, there do exist the Apples! read more | digg story Sphere: Related Content [.]. October 7th, 2007. 4:06 AM PT.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

Once online, it caught the attention of executives at Apple who flew him into California to make it a commercial reality. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Would you have known that it was created by an 18-year-old student in his spare time?

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