Jeff Esposito

JUNE 8, 2012

The only social media book you will ever need to read – if I could only meet one person I have interacted with on social media in the past four years, it would have to be Dan Perez (if you are not following him, do it now). You’re Probably Not Qualified to Make Pizza For Apple – How many geeks and fanboys do you think applied for this job?

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Jeff Esposito

MARCH 7, 2011

About a month ago, the folks that are doing the marketing for Guy Kawasaki’s new book Enchantment sent me a copy to take a look and see what I thought. But after reading through, I could see that Kawasaki pulled out some reserve magic dust from his days at Apple. Will re port back if it works. Will re port back if it works.

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Jeff Esposito

AUGUST 27, 2010

I am also glad to say that Scott Stratten ‘s book Unmarketing came out this week and I am featured in it talking about Vistaprint’s social media strategy. A book review is coming in the next few weeks, but if you want to check it out for yourself, click here to get it for less (Amazon affiliate link).

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