Dave Fleet

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50 Great Apps for Your iPad

Dave Fleet

iBooks – Apple’s e-reader app. Almost no books available in Canada, but a nice interface if Apple ever decides to notice we exist up here. Kobo HD – Another nice interface, but this one has books available too. Shazam – Figure out what that song on the radio is.

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I Am Terrific! A Lesson in StoryBranding

Dave Fleet

If I let myself feel insulted every time I was exposed to advertising like this, I would need to book another appointment with a different kind of doctor, the kind that treat’s depression. Come to think about it, I could say it’s insulting. But I won’t. Why then, one might wonder, do brands advertise like this?

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Interview: Aaron Goldman – Everything I Know about Marketing I Learned From Google

Dave Fleet

As part of a blog tour celebrating the book launch, I took the opportunity to put a few questions to Aaron about his views on Google’s approach to marketing, and how its own social media activities have contributed to its success. You can find more information about the book at GoogleyLessons.com.

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