Jeff Esposito

article thumbnail

Klout fails again, making Apple pizza and staying simple

Jeff Esposito

You’re Probably Not Qualified to Make Pizza For Apple – How many geeks and fanboys do you think applied for this job? This post outlines the problem with social media books and highlights a really old book that pretty much sums all of them up. Sad part is that almost all of them will not be qualified. Image - Jeff Kubina.

Klout 39
article thumbnail

Is cult status better than viral?

Jeff Esposito

” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans of the Alchemist in Waterbury, VT. Can you name another business that you might go gaga over?

Apple 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

900 Seconds – the future of ecommerce and social

Jeff Esposito

This video is a powerful video that predicts the future valuations of Facebook, Google, Apple and Amazon. It is fast and furious with some really interesting thoughts and insights into what the future could hold based on these behemoths of commerce.

Apple 20
article thumbnail

900 Seconds – the future of ecommerce and social

Jeff Esposito

This video is a powerful video that predicts the future valuations of Facebook, Google, Apple and Amazon. It is fast and furious with some really interesting thoughts and insights into what the future could hold based on these behemoths of commerce.

Apple 20
article thumbnail

Epic names, Fear Tactics and the F Word

Jeff Esposito

Google, Ikea, Apple: The World’s 10 Simplest Brands – simple, but awesome and a quick read. Have a safe weekend and look forward to catching up next week. 18 Most Epic City Names in the World – get ready to laugh like you are a grade school boy… or a cartoon drawn by Mike Judge. Move the F**k On - before you complain, read this article.

Klout 37
article thumbnail

Only sports can give this kind of happy ending

Jeff Esposito

Thanks to social media, I got to hear the story of one fan and one player who made a giant tear-jerking story that Apple would kill to have as a case study. But I am glad to say I was wrong…. Earlier this offseason, bruising running back Brandon Jacobs signed a free agent contract with the 49ers for significant coin.

Sports 44
article thumbnail

Who speaks for your company?

Jeff Esposito

For me it’s folks like the late Steve Jobs at Apple, New England Patriots Head Coach Bill Belichick or Jim Koch of the Boston Beer Company. When you think about the voice that comes out of a company or organization, what do you envision?

Company 44