Why You Should Not Give Up On E-mail Marketing
Small Business Mavericks
SEPTEMBER 25, 2015
For e-mail engagement, the lodging and travel sector leads the way with a 56.7% Retail Apparel is second in the click-rate category (5.3%). The top click-through rates for e-mail marketing are for the Hobbies, Media and Publishing, and Photo and Video tied with Home and Garden industries (5.7%, 4.8%, and 4.2%, respectively).
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