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Threadless Shares 10 Years of Insights and Inspiration

Convince & Convert

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. How do you know when it’s time to add resources in those areas?

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Why Brands are Turning to Spotify as the Next Big Social Platform

Buffer Social

If you were to look at a chart of the online communities of the greatest size and reach, how do you think that chart might look? There’s another community that is right on the heels of these social media giants. Gymshark — an athletic apparel brand — partners with influencers to create branded playlists.