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Strategic brand collaborations: Finding successful partnerships

Sprout Social

There isn’t much that gets consumers more excited than seeing a collaboration between their two favorite brands. Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. What is a brand collaboration? How do brand collaborations work?

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How Fashion Brands Can Use TikTok

Pixlee

But fashion brands have already begun to take the lead (along with cosmetics brands) in terms of TikTok content. TikTok’s unique format and highly engaged user base combine to create an exciting new frontier for community engagement for fashion brands. Before and After Videos with Influencers or Customers.

Fashion 59
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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. For over 100 years, Chanel has maintained its top spot in the world of fashion and glamor. They’ve put out diverse and relatable content and maintained a healthy relationship with audiences.

Fashion 52
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20 Most followed brands on Instagram

Unmetric

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Fashion dominates Instagram. Few make history.

Instagram 155
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8 Career Prospects In Luxury Brand Management 

The Realtime Report

8 Career Prospects In Luxury Brand Management . Do you love perusing lifestyle magazines filled with costly wellness, apparel or beauty products? If yes, you can relate to luxury brand management. As a result, the popularity of luxury brands has taken off in a big way. What Is Luxury Brand Management?

Brands 91
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How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

Usually, I see brands sit on one of two sides of the fence. If you’re not yet familiar, Lorna Jane is a yoga and running clothing brand that started in Australia and has made its way to the US with wild and adorable success. They continually build a network of bloggers who serve as brand fans and write about them on an ongoing basis.

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5 Brands Successfully Using IGTV

Ignite Social Media

Since its launch last summer, Instagram TV (IGTV) has been slow to start; however, some brands are committed to using the platform for long-form video. Users now have the option to share content directly to the feed to get more reach, which can be useful for some brands. The Olympic Games: With 2.2

Brands 132