Trending Sources

Twitter: Gnip’s Audience API Now Generally Available

SocialTimes Twitter

Twitter has been beta-testing Gnip’s Audience API  since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers. Seamlessly integrate alongside existing Gnip APIs. At Twitter, everything we do is oriented around our users, and the Audience API is no different. Protect user privacy.

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Facebook Adds Continuous Facebook Live Video API

SocialTimes Facebook

Josh Constine  of TechCrunch  reported on the new API, saying that previously, Facebook Live videos were limited to 90 minutes in order to save storage space, which is not an issue with the new continuous videos, since they will not be stored. Product management director Fidji Simo  told Constine: We’ve already seen some interesting use cases–for example, it was used by explore.org  to power nature cameras—and we’re looking forward to seeing what Live API  developers come up with in the future. We expect developers and publishers to get creative with this new capability.

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What’s New in Facebook Graph API v2.7?

SocialTimes Facebook

Continuous Facebook Live videos and audience restrictions  on Facebook Live videos, which were added to the Facebook Live application-programming interface in May , will be added to the social network’s Graph API. Software engineer Steven Elia introduced Graph API v2.7, which will be released this fall, in a blog post , saying that in addition to the Facebook Live features, the updated API also includes improved page insights, more ad placement options and a new daily ad budget format. For example, if your daily budget is $10, you may be charged up to $12.50.

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Social Influence and the Impact of Klout API

Laurel Papworth

Klout is the social media measurement tool that measures influence – how many followers, how much interaction and the style of interaction that a person has in their personal or business social network. As Klout takes over the world, it’s interesting to see their API (the button that updates all over the internet) showing up. The power of Web 3.0 Bargain!

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Facebook’s New Ad Products for Brick-and-Mortar Retailers

SocialTimes Facebook

And the Facebook offline conversions API gives retailers insights into the impact of their Facebook marketing campaigns on in-store transactions, call-center transactions and more. Advertisers can use the offline conversions API to: See real-time results as transactions occur in-store and over the phone. The store locator shows a map of all the locations a business has nearby.

As Twitter Locks Out Developers, a New Site Welcomes Them

Spin Sucks

It was the first social network I used to really engage and connect with people and it’ll always be my first love. Without the social network, I would have never met some of these people and the idea makes me very sad. I’ve always contended Twitter wouldn’t last forever. Earlier this year, they closed their API. As they should. IFTTT. So What?

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Twitter Introduces Emoji Targeting

SocialTimes Twitter

Twitter ads application-programming interface product manager Neil Shah announced in a blog post  that emoji keyword targeting is now available to advertisers on the social network. Advertising/Marketing Twitter 4C Ad Targeting AdParlor Ads API Ads Application-Programming Interface Amobee Brand Intelligence APIs Application-Programming Interfaces Emoji Emoji Targeting HYFN Neil Shah Perion SocialCode Targeted Ads Twitter Official PartnersEmojis  are everywhere, and brands advertising on Twitter can now use them to target their campaigns.

Facebook Debuts Several Ad Products, New Features at Cannes Lions

SocialTimes Facebook

The social network announced the beta-test of its new Audience Insights API; updates to its Canvas  full-screen immersive ad product; updates to its Slideshow  ad product; and the launch of the Facebook Creative Hub. Advertisers can now share their Canvases with stakeholders to simplify the review process. That’s why we’re launching the Creative Hub.

Social Advertising: Focus on Power, Not Parity

SocialTimes Facebook

Since Facebook was founded more than 12 years ago, there have been several inflection points that changed social networking and social marketing forever. The second inflection point came when Facebook expanded API access to its ads marketplace, at first via a limited beta in 2009, and later formalized into the ads API program in August 2011. Over time, Twitter, LinkedIn, Instagram and Pinterest rolled out new marketing API programs themselves, adding dozens of additional companies to their partner programs. Image courtesy of Ingvar Bjork/ Shutterstock.

API Widget Economy: Social Media Business Podcast

Laurel Papworth

Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. Web 3.0 is “little bits everywhere&# – don’t force customers to come to your site, let them do purchase your products on their site, where they are, and let their social network be informed. An overview of social media monetization revenues. Ebay API. Amazon API.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

www.web-strategist.com

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Or do I interpret this wrong?

10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Finding a social media professional to help you with your online activities can sometimes be a tough process. Hopefully, these 1o questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with your community online. 1) How long have you been engaged in social networking and/or social media channels?

Facebook Exchange Shutting Down

SocialTimes Facebook

Farewell, Facebook Exchange: The social network’s real-time ad-bidding platform is being phased out in favor of Facebook Audience Network  and other products. Facebook Exchange, or FBX, launched in September 2012 , but the social network has been steering clients and ad technology partners to other products, including Facebook Audience Network, and vice president of monetization product marketing Matthew Idema  told Marty Swant of SocialTimes parent Adweek  that the goal is to wrap up those migrations by Nov. 1.

PLEASE Don’t Visit My Google+ Page! Here’s Why.

SocMed Sean

Most of you probably know that Google+ has been around for a couple of years now and is Google’s attempt to overcome the hideous social media experiments of Google Wave and Google Buzz. While all that sounds like the nirvana of social media networks… Google+ has had a slow start , mostly because of it’s inability to draw average users away from Facebook and Twitter.

Advisory: Google+ Begins Booting Brands

Geoff Livingston

Both of us have been intentionally conservative about marketing on the new network due to a statement from Google+ specifically asking businesses and brands to wait until it formalized its business offering. This offering is rumored to include an open API for applications and data usage. This kind of new social network launch is unprecedented. Image by Sean MacEntee.

Shhh…Don’t Tell. You Can Still Post Your Tweets To Other Platforms

SocMed Sean

Recently, Twitter has been behaving pretty anti-socially with their data. For a company that is engaged in the business of social media (which means sharing things), they recently restricted how developers can use their API. Needless to say, a lot of people are pretty miffed about this behavior from one of the big social media companies. Okay…here are the details.

Best LinkedIn Guides, Tips and Tactics of 2011

Webbiquity SMM

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. And while LinkedIn’s features remain focused primarily on activity at the individual professional level, the network has added several features for enterprises over the past year, including most recently the Follow Company button for business websites.

It’s Official: Twitter Files For IPO.

Myrland Marketing

One of the worst-kept secrets in Social Media is coming true. Well, I don’t know, but let’s take a look at what we have to compare it to in this relatively new, wild, crazy world we call Social Media. LinkedIn is very safe, has a maturity about it, and has put its stake in the ground as THE business social networking site. IT’S OFFICIAL! TWITTER.

LinkedIn is the Login of Choice for B2B sites [infographic]

Mindjumpers

Tweet The social networking platform LinkedIn has become the login of choice on business-to-business websites. Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. According to ReadWriteWeb , the numbers were assessed by Gigya , which is a provider of tools for social sharing and third-party logins.

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New Flickr Brings Questions about the Visual Media Era

Geoff Livingston

New Flickr Interface image via Geeky Gadgets Flickr will unveil its much-needed new interface today, revamping one of the oldest and still prescient social networks. This significant change comes to a network that features more than 3.5 million photos uploaded everyday, and one of the most popular APIs on the Internet. Mobile Photography Reality Social Media Andrew Keen Flickr infographics Instagram jess3 media mobile Pinterest portable social network Tumblr Visual YouTubeFlickr’s new interface seeks [.].

Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

My new role as CMO of Metavana, a soon to be launched social-sentiment engine, has all the elements of my dream job – People, Impact, Autonomy and direct correlation to both the Consumer and Enterprise spaces. but I’m not sure I’ve ever heard of anyone applying Chaos Theory to social sentiment analysis! CMO Romi Mahajan Social SentimentIs Sentiment Making Brands Stupid?

Why Marketers Should Use Native Interfaces

Geoff Livingston

The proliferation of Tweetdeck, Hootsuite, and other third party API-based clients to update social networks within the marketing space is substantial. Recently, head of Facebook’s Nonprofit effort Charles Porch confirmed with me that for maximum impact communicators should absolutely update within the social network. Image by EdgeRankChecker.com. Literally.

Advertisers Embrace Facebook, Other Social Networks

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Advertisers Embrace Facebook, Other Social Networks by Pam Dyer on December 28, 2009 Share Social ad spending will become a higher priority in 2010, with the combination of mobile and social advertising generating more opportunities for advertisers to reach their target markets for branding and engagement. eMarketer forecasts that 2009 ad spending on social networks will surpass $1.2 So social network advertising is set to intersect with other kinds of advertising.

Everything You Need to Know About Google+

Social Media Marketing

Yesterday, it was announced that Google+ had finally been released as a public beta, meaning that you no longer require an invitation to join the network. Not Just a Social Network but Glue When Facebook was created, it began as a private network only available to individuals with.edu email addresses. Google+ Google social networksThat has been amended.

22 Twitter revenue streams – monetizing tweets

Laurel Papworth

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Social Media Monetization Models on Flickr [link]. Social media Donations it works for Wikipedia. SMS other social networks are built on SMS revenues such as SMSFun. Different types of Social Networks (3). 20 million?

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5 Reasons Pinterest is Addicting and 4 Weaknesses That May Kill it

Convince & Convert

after her Super Bowl middle finger salute, the growth of Pinterest is positively ferocious. A 329 percent increase in unique visitors in 90 days is the kind of rocket ship acceleration that is usually far more myth than reality, even in social media start-up circles. Suitors are plentiful, as Pinterest makes tremendous strategic sense for many social behemoths, but for different reasons.

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Paywall for News.com and Online Community Social Media

Laurel Papworth

No journalists, except a journalists that now work in social media and a few bloggers now paid to bring their audiences and expert knowledge to journalism (blogournalists?) Note: apparently after Mumbrella and Ross Dawson reported on the final point (social media distribution sites getting some perks) this was backtracked by News.com, at least temporarily. Their own staff? Fairfax?

Could you go social-network-free for one day a week?

Socialized

What if the preferences for your favorite social network allowed you to pick one or more “blackout days” during which you could not log on? Could you get by for a full 24 hours, or more, with no access to Twitter, Facebook, FriendFeed or any of your other favorite social media tools? The API would be shut down, too.). and I feel no sense of loss. I’ve been wondering, what would happen if I just quit social networking altogether? Maybe quitting completely is too extreme, so that gave me the idea for the social network blackout day(s) feature.

Is Google becoming evil?

The Way of the Web

‘Anti-social Google Reader’ There’s been a pretty big uproar regarding the redesign and loss of features which has been rolled out to Google Reader, despite the paltry week’s notice given to users. Individuals can no longer have a basic sharing and following network within Google Reader. That’s entirely lost now.

Huffington Post Sells for $315m Social Media Revenue

Laurel Papworth

I often write on social media revenue – how social media sites like blogs and forums and social networks monetize. Yes, Virginia, social media and blogs CAN make money. Will 2010 see the further rise of social media proprietors? Huffington Post Sells for $315m Social Media Revenue is a post from: Laurel Papworth- Social Network Strategy.

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An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API. You can jump to the end for the Takeaways ).

Is Facebook’s Social Graph Beacon 2.0?

Socialized

The most far reaching announcement is the introduction of what is called the Social Graph API, a convention that allows developers (anyone with a Web site or a blog) to easily embed “Like” buttons and other functions on their sites, allowing users to “bring” their Faceboook identities wherever they go on the Web, outside of Facebook’s walled garden. Social plugins like the Like button and the activity feed enable you to offer social experiences with just a line of HTML. Tags: Social Media beacon F8 Facebook Like Button Social Graph API Beacon

Social Media Training: 3 Day Intensive Advanced Class

Laurel Papworth

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Those who do not yet have any social media profiles online may struggle as this course is fast paced. Lecture : Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”. Social Media Workshop Outline. DAY ONE.

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To Schedule Tweets or No? Two Reasons You Should.

TwiTip

30 When I first discovered there were APIs that would allow me to schedule tweets, I thought I was in Twitter Heaven. In fact, I couldn’t find anything recent that hadn’t come from the API. love it the most because it allows me to have access to all of my favorite social sites in one neat place. What is your favorite Twitter API with scheduling capabilities?

How to Monitor Comments on your Instagram Ads (and why it’s crucial to do so!)

agora pulse

It is by far the social network that provides the highest level of engagement compared to Facebook or Twitter. It took us two months to build that new feature based on the hard work we’ve been doing on the Facebook ads API. At the moment, you won’t be able to reply from Agorapulse. (It’s a limitation of the Instagram API). Believe it or not, that can be a problem.

What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. There are a lot of complicated issues here, and if you’re not a developer you probably don’t care about those, so I’m not going to explain the differences between Rest API limiting and Feature-base limiting, you can learn all you want about that in Twitter’s docs.

Social Media News Ticker: Facebook Launches FB Newswire, Acquires Motion Tracking App Moves

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+, Linkedin and Pinterest: Facebook. Any social media updates that we missed? Related Stories Which Social Networks Drive the Most Engaged Referrals? Social Media News Ticker Facebook LinkedIn Pinterest Twitter Twitter. LinkedIn.

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