Trending Sources

Facebook Pulls Facebook Live API Access From Prisma

SocialTimes Facebook

Photo- and video-editing application Prisma  announced earlier this month that iPhone 6s and iPhone 7 users could stream live on Facebook with the iOS app’s visual effects applied to their streams , but not anymore. The live video API  is meant to let people publish live video content from other sources such as professional cameras, multicamera setups, games or screencasts.

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Blizzard Entertainment Facebook Live API Integration Goes Live

SocialTimes Facebook

Players of Blizzard Entertainment  games can now livestream their gameplay directly to Facebook. The social network and the game developer announced in June  that Blizzard would integrate Facebook Login  and the Facebook Live application-programming interface  into its games, with the Facebook Live API allowing Blizzard’s players to stream gameplay directly to their Facebook Timelines. Stream your gameplay live to Facebook right from the Blizzard client! Mac support for Blizzard Streaming is coming soon. Gamers: Will you use this feature?

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Offline Conversions API Available via Facebook Business Manager

SocialTimes Facebook

The offline conversions application-programming interface  Facebook began testing in June is now available to all managed business accounts via Business Manager. You can measure the impact of your Facebook advertising on your business across your sales channel and market based on customer actions. Business Manager users: Have you experimented with the offline conversions API yet?

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Verified Pages (All Pages Soon) Can Schedule Facebook Live Videos via API

SocialTimes Facebook

Verified pages  on Facebook will be able to schedule Facebook Live  videos, complete with pre-broadcast lobbies, via the Facebook Live API (application-programming interface). Roybal and Lin said publishers using third-party tools  for Facebook Live will be covered “soon,” as scheduling features will be made available to developers. stream key, server URL).

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Facebook Graph API v2.8: Updates to Instant Articles, Offers and More

SocialTimes Facebook

Facebook announced the release of Graph API  v2.8, The social network said in a blog post  that Graph API v2.8 will allow publishers to separate Instant Articles placement from Facebook Audience Network  and enable or disable ad display. And both Offers ads and native Offers were redesigned to enable users to easily claim them on mobile and redeem them across devices—mobile, desktop and in-store –with Facebook providing reminders to users about Offers they have claimed. Starting today, these are available to developers in all API versions.

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How Our Big Data Platform and Social Analytics API Work

Simply Measured

For example, you might be looking at your conversions and revenue per post on Facebook year-to-date, tracking engagement on Instagram versus competitors, or analyzing post-level data for a spring social media campaign. Awesome Things That a Social API Enables Download. The big data platform behind the scenes is what makes this all possible. Here’s how it works. Data Ingestion.

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Facebook’s New Ad Products for Brick-and-Mortar Retailers

SocialTimes Facebook

Facebook Tuesday introduced three advertising products aimed at retailers with brick-and-mortar stores: store locator, store visits and the offline conversions application-programming interface. Store visits gives retailers information on the number of people who viewed local awareness ads  on Facebook and then actually visited those stores. Optimize future campaigns.

Facebook Beefs Up Analytics for Apps

SocialTimes Facebook

Facebook launched several new features and an improved design for its Analytics for Apps  free mobile analytics solution. billion people on Facebook , you’ll be able to see powerful audience insights that you can’t get anywhere else including page likes, education, device usage, purchase preferences and much more. Push Notifications in Facebook Analytics for Apps.

Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

With a Tweet, Tweet Here, a Video There, … In addition to using Twitter as a realtime information feed, farmers are using video , blogs and Facebook to keep customers in the loop about conditions on the farm, in the hopes that this will keep customers engaged and supportive. Now, with the drought of 2012 creating extreme conditions for farmers across a great swath of the U.S.,

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Facebook Announces Several Metrics Updates, Corrected Bugs

SocialTimes Facebook

Facebook Wednesday announced  several metrics -related updates: corrections of several bugs that resulted in inaccurate data, increased third-party verification, more measurement solutions and an internal review process. For example, with the launch of Canvas  in February, we gave advertisers the ability to create an immersive native experience on Facebook. percent.

Facebook Announces Several Measurement Products, Integrations

SocialTimes Facebook

Measure this: Facebook Wednesday announced a host of new products and integrations with its measurement  partners. The social network announced the following new products or integrations: Nielsen Catalina Solutions: Nielsen Catalina Solutions will provide consumer-packaged-goods advertisers with ways to understand the impact of Facebook and Instagram on in-store sales. The social network added in a Facebook for Business post : An emerging measurement standard in digital marketing is lift testing. Lift uses a traditional, scientific test versus control methodology.

Facebook Analytics for Apps Now Supports Messenger Bots; FbStart Program Welcomes Bot Developers

SocialTimes Facebook

If you still think chat bots for Messenger  are a passing fad, think again: Facebook announced Monday that Analytics for Apps  now support bots, and bot developers are welcome in its FbStart  program. Businesses on the Messenger Platform can also use the app events API (application-programming interface) to log custom events for Analytics for Apps.

What a Social API Does (And How It Makes Your Life Easier)

Simply Measured

Awesome Things That a Social API Enables Download. Telling someone I work with APIs complicates the “What do you do?” APIs are critical to making your job possible, but making sense of them, especially when it comes to social, is never easy. Completing your organization’s data puzzle requires you to use APIs from Google Analytics, DoubleClick, Marketo, and more.

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Facebook Debuts Several Ad Products, New Features at Cannes Lions

SocialTimes Facebook

Facebook used the Cannes Lions International Festival of Creativity  in France this week to take the wraps off several new advertising-related products and features. The social network announced the beta-test of its new Audience Insights API; updates to its Canvas  full-screen immersive ad product; updates to its Slideshow  ad product; and the launch of the Facebook Creative Hub.

Facebook Gameroom Added as Unity Editor Build Target

SocialTimes Facebook

Facebook Games Arcade  is now Facebook Gameroom , and the desktop application for Windows was added as a build target for Unity Editor from Unity Technologies. Facebook Gameroom allows users to play web, ported mobile and Gameroom-native games in an app outside of the social network’s environment, and it is available to users with Windows 7 and up. early next year.

No More Media Buying Specialty for Facebook Marketing Partners

SocialTimes Facebook

Facebook announced that it is eliminating the media buying specialty for Facebook Marketing Partners. The current media buying partners for Facebook and Instagram are: 360i. The social network said in a Facebook Marketing Partners post : We have found that the Blueprint Certification , which recognizes an individual buyer’s competency with Facebook and Instagram products, better suits the need of the market and of our agency partners. Facebook advertisers: What are your thoughts on this move? Adaptly. AdParlor. Ampush. Brand Networks. iProspect.

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Blizzard Will Allow Users to Stream Its Games Via Facebook Live

SocialTimes Facebook

Facebook and video-game company  Blizzard Entertainment announced that Blizzard will integrate Facebook Login and the Facebook Live API into its games. The Live API will allow Blizzard’s players to stream gameplay directly to their Facebook Timelines. Blizzard will add Facebook Login to its PC games later this month. This will allow users to sign up for and log in to games such as World of Warcraft , Heroes of the Storm , Hearthstone , Overwatch (pictured) and more using their Facebook accounts. Readers: What do you think of Facebook Live?

Facebook Exchange Shutting Down

SocialTimes Facebook

Farewell, Facebook Exchange: The social network’s real-time ad-bidding platform is being phased out in favor of Facebook Audience Network  and other products. Facebook Exchange, or FBX, launched in September 2012 , but the social network has been steering clients and ad technology partners to other products, including Facebook Audience Network, and vice president of monetization product marketing Matthew Idema  told Marty Swant of SocialTimes parent Adweek  that the goal is to wrap up those migrations by Nov. 1.

Facebook Gets Caught Up in CrowdTangle

SocialTimes Facebook

Facebook announced its acquisition of CrowdTangle , a platform that helps publishers formulate and monitor the performance of their content. Facebook spokesperson said in an email to SocialTimes: Publishers around the world turn to CrowdTangle to surface stories that matter, measure their social performance and identify influencers. But what didn’t change in all that time is the fact that we still spend most of our time thinking about creative things we can do with Facebook data. Readers: What do you think Facebook will get out of its acquisition of CrowdTangle?

Since-Fixed Bug Affected Facebook Page Insights From Oct. 4-14

SocialTimes Facebook

Facebook page administrators : If the figures for Reactions , shares and comments on your pages seemed a bit off between Oct. 4 and 14, here’s why. The social network announced in a Facebook for Business post  that a bug affected Page Insights  during that time period, and that bug has since been corrected: We wanted to let page owners know of a bug that affected all pages from Oct. This also affected all post engagement-related metrics in the Pages Insights APIs (application-programming interfaces). through 14 that has now been fixed. Image courtesy of Shutterstock.

Facebook Updates Messenger Platform Policies, Speeds Up Review Policy

SocialTimes Facebook

Facebook Monday announced a policy  update for its Messenger Platform , as well as a revamped review policy for submissions by developers. He wrote: Businesses and developers using the Send/Receive API will now have up to 24 hours to respond to a message initiated by a person in Messenger when using standard messaging.

Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

Some amazing things have been announced at Facebook’s annual developer conference, F8, going on yesterday and today in San Francisco. But one thing went unannounced that I think bears merit, and I discovered it within their “Developers Garage” here at the conference as I was talking to people working for Facebook at the various booths.

More New Features for Facebook’s Analytics for Apps

SocialTimes Facebook

Facebook released more new features for its Analytics for Apps : support for web analytics, improved cross-device analytics, user properties and updated sharing insights. At Facebook, we believe in thinking about people, not devices, and we know that in the course of completing a task, people are highly likely to switch between multiple platforms and devices. Posted by Facebook for Developers on Monday, September 26, 2016. Facebook pixel customers will now automatically get insights in Analytics for Apps without the need to change their existing pixel implementation.

How is Quora Able to Auto-Like Posts on Facebook?

Stay N' Alive

I've been contemplating a way to get Facebook like buttons to work with a brand's own look and feel, so when you like it on a 3rd party site, it automatically likes the same Page (via Open Graph Protocol ) on Facebook. This would be a User Experience Designer's dream come true, especially those that I work with in my day job trying to design stuff that works with Facebook.

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Growth Hacking: How to Target Ads to the Followers of a Public ("Follow") Profile on Facebook

Stay N' Alive

I shared earlier on this blog the benefit of using a personal, "Public Profile" on Facebook over a Fan Page on Facebook to personalize the experience and grow your network. It turns out there is actually a way to finally advertise to the followers of a traditional profile on Facebook with a "follow" button. Facebook Profiles are for users!) if you want to do a promoted post.

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Social Advertising: Focus on Power, Not Parity

SocialTimes Facebook

Since Facebook was founded more than 12 years ago, there have been several inflection points that changed social networking and social marketing forever. remember the first—the launch of Facebook Platform  May 24, 2007–like it was yesterday. Giving application-programming-interface access to application developers helped accelerate Facebook’s growth from 20 million users to more than 1 billion daily users  less than 10 years later. Facebook, Instagram, Twitter, LinkedIn and Pinterest employ the some of the world’s best software engineers.

Get Ready for the Bots – on Facebook Messenger

Mindjumpers

Facebook Messenger was released 5 years ago and now has over 900 million users. Originally receiving a flood of negativity towards a standalone messaging app , compared to one simple Facebook app, users seem to be warming to it. Facebook is now venturing into their next Messenger-based project: bots. Facebook Reactions – Three Months On. Open for Business.

Developers: Here's How You Access #Hashtags in Your Apps

Stay N' Alive

mentioned Facebook would likely release an API for this. Being the idiot that I am I neglected the fact that Facebook already has a search API, and you can start using it right now. Technology social api hashtags graph api hashtag facebook api facebook platform Anyone, developers or not, can do this right now. 23hashtag&type=post.

Facebook testing new tools for business and personal use

The Way of the Web

Facebook continues to quietly launch and test new services for both businesses and individuals. On Monday, they announced that selected news individuals can now integrate real-time information by using either a Public Feed or Keyword Insights API. These tools will become available for other media partners and Facebook Preferred Marketing Developers in the near future.

4 Ways Facebook Instant Articles Will Change Blogging Forever

agora pulse

Facebook Instant Articles is Facebook’s latest way for you to engage your audience with material you post on your blog. According to Facebook, the over 1,000 publishers who are using Facebook Instant articles are seeing 20% more clicks and 30% more shares. What exactly are Facebook Instant Articles? Starting with Facebook Instant Articles.

10 Recent Changes Impacting Facebook Advertisers

Jon Loomer

Facebook has made a flurry of updates during the past month or so. Updates to Facebook Live. Facebook Responds to Ad Blockers. If you aren’t aware, software like Adblock Plus has been created for users who hate Facebook ads so much that they add a plugin to hide ads from their news feed experience. Granted, I may not be the typical Facebook user. Surveying.

How to Make Your Facebook Ads Convert

Techipedia: Tamar Weinberg

Getting proper return on investment for Facebook advertising can be tricky. When the wrong people click, your conversion goes down and you have to pay Facebook for nothing. There If your Facebook-advertising results are around break even, they may very well make your advertising efforts profitable. This is a guest post from Craig Robinson. Test your ads for conversion.

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As Twitter Locks Out Developers, a New Site Welcomes Them

Spin Sucks

Earlier this year, they closed their API. Maybe it’s a phone call for some or a Facebook update for others. Social Media Twitter API app.net developers ifttt social networkingIt won’t come to a surprise to many of you that I  love Twitter. It was the first social network I used to really engage and connect with people and it’ll always be my first love. IFTTT.

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An Insider Look at Reach and Frequency Ad Buying on Facebook

Ignite Social Media

Remember the glory days when your organic Facebook content would reach your audience with no paid dollars behind it? But then Facebook changed up its algorithm again and again and your content started getting fewer and fewer eyeballs on it day after day. “ Now what? ” you say. Facebook’s ad revenue is increasing at a staggering rate from $5.29 Me, too. It’s time to pay to play.

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How to Track Offline Events with Facebook Ads

Jon Loomer

Back in June, Facebook introduced Offline Events , a way to track purchases made in-store or offline after a customer was shown a Facebook ad. Now that it appears that most, if not all, Facebook advertisers have access to this tool, it’s time to take a closer look… What Are Offline Events? This is all done with the help of the Facebook pixel. Really great.

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Google+ vs Facebook: A Turf War? [Infographic]

Mindjumpers

Tweet Searching the web, I found this interesting infographic by Technobombs.com , which gives a feature by feature comparison of Google+ and Facebook. When Google launched its +1 Button two months backs, there were instant comparisons to Facebook’s Like Button. But Google+ is yet to launch its brand pages and APIs. Facebook Launches ”Send Button”. New features.

How to View the Stream of Any Facebook Hashtag

Stay N' Alive

Yesterday Facebook announced that they were finally launching the support of hashtags, a format currently supported on Twitter and Google+. Facebook has made access to the public streams for hashtags extraordinarily simple. I''ve heard from quite a few that hashtag streams only appear in a popover on your Facebook stream. Technology social Facebook hashtags facebook hashtags

How to Use Facebook’s Upgraded Website Custom Audience Pixel

Jon Loomer

Facebook is implementing an updated version of the Custom Audience and Conversion pixels, which is great news. However, The official announcement from Facebook  is too technical for most users, and there isn’t (yet) a clear step-by-step guide explaining how to implement this new pixel. Implementing the new #Facebook pixel is an easy process with many benefits. Sharing.

How the Internet Enables Marketing’s Story Villains

Convince & Convert

But the founders seem to have all of the details worked out, including linking accounts to Facebook to help promote “integrity features” of the app. ” Couple this with the knowledge that the founders wanted to scrape names automatically from Facebook’s API, and you’ve got a mind-numbingly sociological experiment on your hands—and you’re the subject.

API Widget Economy: Social Media Business Podcast

Laurel Papworth

Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. Ebay API. Amazon API. Etsy API. Previous Shows.