Techipedia: Tamar Weinberg

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM.

Analytics 164
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9 Actionable Ways To Prove & Track Your Social Media

Techipedia: Tamar Weinberg

Some goals you may consider could be: Increasing the number of followers on Twitter or Facebook by 20% over 12 months. See Real Social Traffic with Google Analytics. FollowerWonk is a fantastic tool (free if you have a SEOmoz subscription ) which really allows you to analyse twitter users but also keep tabs on your own account.

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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Powerhouse networks like Facebook and Twitter can be used to promote specific trials to targeted demographics while significantly lowering the cost per patient. Google Analytics. Custom Social Media Reports for Google Analytics. Twitter Analytics. Additional recruitment costs. Termination of the trial.

Research 194
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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Let’s imagine your blog, brand, or business operates a wide variety of social media from the likes of Facebook and Twitter to StumbleUpon and Instagram. HootSuite is your essential tool for monitoring in depth social media analytics. Precise Website Analytics. Here’s a quick glance at the data it can provide.

Strategy 213
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277
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How to Hire Your SEO Partner

Techipedia: Tamar Weinberg

Analytics and reporting: What information is collected in report documents, how is it presented, how often is it presented, and how will the SEO help you take action on the data? I was a jack-of-all-trades, performing a number of onsite, offsite, research, and analytical tasks. Follow Brad on Twitter. [ Like this post?

SEO 176
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Why Hiring a Marketing Department Has Changed—5 Subjects a Business Owner Must Now Consider in Every Interview

Techipedia: Tamar Weinberg

Even if you do not know much about it yourself, check for these qualities and these answers: At the very least, someone hoping to get a job with your company should have a Facebook, Twitter, and LinkedIn account. This can sometimes be tricky, so do not hesitate to ask for a Twitter name or a nickname they may use on these accounts.

Marketing 162