Buzz Marketing for Technology

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The Emotion found in Social Data

Buzz Marketing for Technology

Some might, but the vast majority of people who share content, post comments, or offer sentiments and opinions online do so because they are in what Andrew Jeavons of Survey Analytics calls “the point of emotion.” In other words, they are emotionally invested in the product, service or experience about which they are opining.

Data 222
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Getting Big Data to Actually Work

Buzz Marketing for Technology

Recently, my UK colleague, Richard Petley, director of PwC Risk and Assurance, conducted a survey of 1,800 senior business leaders in North America and Europe. That means three quarters of organizations surveyed lack the skills and technology to use their data to gain an edge on competitors. The problem is not access to data.

Data 100
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Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

Q: It sounds like you are aiming for like the Enterprise Feedback Management space (or EFM if we have to make an acronym) by offering a bolt-on solution to other data sources (survey, CRM, etc.); Also, can the Metavana model be applied to other types of unstructured data besides social media, such as blogs, forums, survey verbatims, etc…?

Microsoft 235
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Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Combines the survey and data analysis tools into one package. If there was one hassle it was having to manipulate data from surveys to input into analysis/visualisation tools. Its free, easy to use, and constantly being upgraded and checked by its creator, Steve Borgatti and the folks at Analytic Technologies. Tools for SNA.

Analysis 100
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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

Google Analytics. data backup. E-mail marketing. event managment. Feedburner. Fundraising. General News. General non-profit interest. instructional video. membership. Membership management. Micro-philanthropy. net2mashup. NPC Carnival. online community. online storage. open source. podcasting. project management. Reader Polls. spreadsheets.

Web 2.0 100
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Blogger: Redirecting

Buzz Marketing for Technology

Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.

Blogger 100
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The State of Digital Marketing 2015

Buzz Marketing for Technology

So I’d like to offer you some statistics I found eye-opening from a recent report published by Smart Insights: One half (50%) of businesses surveyed do not have a defined digital plan or strategy, although they are active in digital marketing.

Marketing 100