Ari Herzog

article thumbnail

Got Value? Stop Using Social Media.

Ari Herzog

Social media posts expire very quickly. One takeaway is you must be memorable and analytical in every social media post. Another takeaway is to stop using social media for sharing big thoughts — and to blog about it instead. Consider Facebook, for instance. Engagement = likes, comments, shares.

article thumbnail

Introducing Social Media Informers

Ari Herzog

Joining Janet Fouts , Kyle Lacy , Alex Blom , Dave Fleet , Joel Postman , Damian Davila , Jennifer Jones , and others, you can add “social media informer&# to my bio the next time you introduce me. That is, my and their blog content are now syndicated and aggregated on a new online community that informs you about social media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Bloggers and Webmasters Violate Your Privacy With Google Analytics

Ari Herzog

of bloggers and other webmasters around the world use a free tool called Google Analytics to track website visitors and click-through metrics. Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. Tags: Social Media Google law privacy.

Privacy 118
article thumbnail

Guest Bloggers Wanted

Ari Herzog

Social Media Marketing Across Global Cultures by Christian Arno. What Nike Teaches Us About Social Media by Brandon Yanofsky. Why Social Media Quality Beats Quantity by Marcus Sheridan. 21 Reasons to Use Google Analytics by David Murton. Musing About Mobile Networking by Rob the Web Guy.

Blogger 151
article thumbnail

Analyze Your Visits to My Blog

Ari Herzog

Google Analytics tells me that 34,532 unique visitors (including you) came here over the prior six months. As for the 2,300 visitors arriving from clicking links across social media, the top three referrers were Facebook (36%), Twitter (31%), and LinkedIn (12%). Thank you for reading my blog. Many returned.

Energy 148
article thumbnail

Why You Should Care About Klout

Ari Herzog

The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Klout is becoming that thing by which you will be judged in social media. Connect all your social media accounts.

Klout 190
article thumbnail

Drafting My Next Job Description

Ari Herzog

Work closely with marketing staff to develop strong and effective advocacy messages, create stories, and generate content for blogs, social media, and our website. Excellent personal, political, analytical, and organizational skills. Collaborate with our stakeholders, keeping them informed and engaged.