Search and Social Weekly (1.6)
Josh S Peters
FEBRUARY 10, 2013
As the lines blur between Web Design, CRO, SEO, UX, UI, Content, and other disciplines there’s one thing that’s central to them all. Your website.
Josh S Peters
FEBRUARY 10, 2013
As the lines blur between Web Design, CRO, SEO, UX, UI, Content, and other disciplines there’s one thing that’s central to them all. Your website.
Josh S Peters
FEBRUARY 5, 2013
The key is to always start with the goals, then the customer behavior, and then the content followed by SEO optimization and social activation being amplified by paid methods as necessary. Knowing this will inform your marketing, social media, SEO, and content strategies. Simple Search And Social Strategy Framework.
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Josh S Peters
JANUARY 11, 2013
How to Filter Social Media in Google Analytics Reports. Google Analytics is a very powerful tool that has far more uses than you might think and this is one of them. Backlinks are often one of the most difficult parts of SEO, but if you follow Justin’s advice he’ll show you how to get 33 worth having.
Josh S Peters
MARCH 19, 2013
Excellent Analytics Tip #22: Calculate Return On Analytics Investment! Every post is about unleashing the power of digital analytics (the potent combination of data, systems, software and people). Using Video SEO To Steal Clicks, Localize Results and Increase Conversion Rate via ReelSEO. Exactly what it sounds like.
Josh S Peters
MARCH 8, 2013
Some great ones are: https://www.kissmetrics.com and Google Analytics. . If you’re already building an SEO campaign and trying to get your site known, posting valuable, well titled video content can boost these efforts dramatically. Don’t waste money and effort on campaigns that provide little return.
Josh S Peters
AUGUST 30, 2011
If you don’t have them already, setup a Google Analytics and Google Webmaster Tools accounts. Permalinks – By default WordPress numbers all posts so your links looks like this joshspeters.com/123 which isn’t very descriptive or useful for SEO. I changed the URL structure a little to make it more SEO friendly.
Josh S Peters
OCTOBER 20, 2009
Media buys, affiliate marketing, SEO, SEM, and blogging have absolutely no value on their own. You don't know for sure unless you have your analytics setup and they came through one of your trackable links, outposts, or portals. PPC (pay per click) has no monetary value (and so no ROI) on it’s own.
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