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13 Best Hashtag Tools for Analytics, Tracking, and More

Hootsuite

From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. So where exactly can you find the hashtag analytics you need to do all of that? What are hashtag analytics? 1 Analytics Tool for Growth Beautiful reports.

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Last month on social: Make Baby Yoda memes, you must.

Unmetric

December sent pop culture into overdrive as social media burst into memes about Baby Yoda, duct-taped bananas, and Christmas movies. Brands participated in the memes about it too, and this one by Aviation Gin stood out to us and the Twitterati. Now we know what a "meme" is. Discover content inspiration.

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Last month on social: A lot like Christmas, but also memes and travel

Unmetric

If they weren’t posting Christmas greetings, they were participating in popular memes, publishing brand-related posts, and conducting giveaways. Quite a lot of brands tapped into the pointing fingers meme in November, garnering a lot of interactions. When literary memes spark engagement. DISCOVER CONTENT INSPIRATION.

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A marketers’ guide to TikTok analytics

Sprout Social

The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. Which is exactly why you need to know how to access and understand TikTok analytics. How to access TikTok analytics. How to access TikTok analytics. Tap Manage account.

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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns.

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Taking a Peek at Twitter Analytics

Social Media Marketing

PeekAnalytics is a social audience measurement tool that enables its users to gain a large and diverse assortment of actionable insights into both the audiences following specific Twitter accounts, as well as those audiences behind the tweeting of certain words, phrases, links, memes, hashtags, and the like. Twitter analytics'

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250+ Instagram Reel hashtags to boost engagement for your brand

Sprout Social

Hashtags are also excellent targeting and analytics tools. Use hashtag analytics to refine your Instagram content strategy Analyzing the performance of different hashtags can provide valuable insights into what resonates most with your audience. This is where hashtag analytics can help. What does your ideal buyer look like?

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