Adam Sherk
APRIL 17, 2014
There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral. Real-Time Analytics. Chartbeat Publishing.
Adam Sherk
NOVEMBER 23, 2010
Sites have been using the rel=canonical link element for a while now to help offset duplicate content issues that cannot be eliminated through URL consolidation. While not a perfect solution it is often the best option available in cases like duplicate content caused by appending tracking codes to URLs (e.g. ?source=rss, source=rss, ?xid=newsletter,
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Adam Sherk
SEPTEMBER 11, 2012
SEO missteps from well-intentioned editorial and marketing teams are just a common, which is why ongoing training and oversight are needed. Analytics and reporting are critical. Related posts: New York Times Plans to Implement Permanent Redirects on IHT.com URLs. Mistakes aren’t always technical either. “Dyn-o-mite!”
Adam Sherk
JANUARY 7, 2010
My professional, analytical opinion is it looks pretty darn good. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. What Horrible Things Did Time Magazine Do in 1964?
Adam Sherk
MAY 17, 2010
Only the news organizations themselves can fully answer that question; their own analytics data combined with internal estimates of the value of fans and various actions will paint the clearest picture. CBS News and Reuters are the only two news organizations in the group that have not created a short, customized URL for their page (e.g.
Adam Sherk
MAY 1, 2012
The technical, editorial and marketing teams are trained in SEO best practices and are integrating them into the daily workflow. I’ll leave the in-depth answer to the analytics experts and Excel ninjas out there (along those lines a good recent post is Ian Lurie’s SEO Analytics, Middle Earth-Style ).
Adam Sherk
JANUARY 12, 2011
Here are some of the key areas to address: To be clear this is not meant to encompass the full spectrum of technical, editorial and marketing components in a comprehensive SEO program. First content is created then the key page elements (title tag, headline, URL, image attributes, etc.) are optimized to improve keyword focus.
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