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How to use AI analytics for targeted business decisions

Sprout Social

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. Enter AI analytics. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. What is AI analytics?

Analytics 112
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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Luckily, you can choose from a variety of Twitter analytics tools to help you do this.

Analytics 204
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7 statistics that prove the importance of social media marketing in business

Sprout Social

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

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How To Create A Monthly Facebook Analytics Report + Free Template

Keyhole.co

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ billion active users, and statistics show that this number​ is growing. You’ll​ be happy​ to know that creating​ a monthly Facebook analytics report doesn’t have​ to​ be complicated​ оr time-consuming.​ If not, you’re not alone!

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10 Pinterest statistics marketers must know in 2019

Sprout Social

So, how useful can the platform be for your marketing campaigns? According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. 27% of marketers are already using Pinterest. Let’s check the Pinterest stats to find out. Pinterest has 291 million monthly active users.

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Role of artificial intelligence in marketing

Sprout Social

And the world of marketing is going through a tremendous change right now. Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best.

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9 Social Media Statistics Every Marketer Should Know

Likeable

As marketers, it’s imperative to stay up to date on the latest trends and research in order to know how to adjust strategies or where to shift budgets. To that end, we’re providing a roundup of the most important social media statistics you should know going into 2019. US marketers are expected to spend $32.18