Ignite Social Media

FEBRUARY 1, 2023

And by now every social media marketer should have outlined their 2023 goals. Marketers should keep an eye out for algorithm changes and new platform features that will help them stay up-to-date with the latest trends. Do you know your way around analytics? But maybe you’ve not, or you’re still working on it.

Social Media Management 106

Social Media Management Social Media Trends Skills 106

Buzz Marketing for Technology

DECEMBER 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Predictions for 2015: Start Off the New Year Knowing the Future of Social. NOTE: 70% of companies that have social analytics are still not using it! billion by the end of 2014.

Storify 100

Storify Cause marketing Comparison Collaboration 100

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. And that’s where marketers can save the day. Your marketing team is sitting on a potential goldmine of data when it comes to what customers want.

Data 115

Data Marketing How To Collaboration 115

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Hotels 125

Keyhole.co

FEBRUARY 3, 2024

If you were to visualize it, it might look something like the market share graphic below: ( Image Source ) Why is measuring share of voice important? In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. But that’s not all you can do.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

AUGUST 2, 2023

YouTube is the biggest video marketing platform in the world, with over 2.6 In this blog, we look at ideas to group your YouTube channel and the social media marketing software to supercharge that growth. Virtually all marketing tactics except SEO will provide a short-lived surge in views and engagements.

YouTube 52

YouTube Tips Training Collaboration 52

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Before we jump into exploring the nuances of the lead generation game, let’s take a look at some of the proven methods of acquiring leads tried and tested by B2B marketers. Email Marketing. Content Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Convince & Convert

MARCH 6, 2017

” In fact, new research from eMarketer shows that less than 20% of B2B marketers know for sure that their social media is generating positive results, and I’d guess the B2C data is similar. And according to The CMO Survey, 44% of marketers haven’t been able to show the impact of social at all, much less point to real ROI.

Social Media 117

Social Media NGO ROI Research 117

Jon Loomer

OCTOBER 30, 2015

Whether it be for managing Facebook ads, CRM, podcasting, webinars or my website, people are curious about the software behind this business. So here is an overview of the 44 tools that make this business go… Here are 44 marketing tools covering Facebook, website, CRM and more that make one business go… Click To Tweet.

Tools 114

Tools Facebook Marketing Tweetdeck 114

Audiense

JUNE 28, 2018

The Martech industry is ever changing: new media channels constantly emerging, new software categories, new tags, and new roles almost every day! These are the niche audiences we will analyze in alphabetical order (directly from [link] if you have any preference in prioritization let us know: Advertising & Promotion: Mobile Marketing.

Advertising 80

Advertising Affiliate marketing Influencer Data 80

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. Content Marketing Made Easy. From Eloqua to Dive Rite, Content Marketing Institute offers four diverse and thorough case studies of how content improved brand’s marketing metrics.

Resources 99

Resources Content Case Study eBook 99

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B SEO Marketing 245

Hootsuite

APRIL 1, 2020

The camera on your laptop or device is an easy, software-free way to record. streaming software), you can use better audio/video gear, multiple cameras (including desktop), and more. Download encoding software. Check your YouTube Analytics to see when your videos get the most views. Check analytics to see what works.

YouTube 145

YouTube Engagement How To Class 145

Convince & Convert

DECEMBER 10, 2014

I did a webinar recently with my friends from Expion about cross channel social media analytics. One of the great points that Albert Chou from Expion brought up in the webinar is that we often have plenty of measures around social media outputs. We know likes and comments and shares and all those things.

Social Media 148

Social Media ROI Cost Insurance 148

Convince & Convert

AUGUST 13, 2015

How important is content marketing? And it’s one reason why we should heed his vision on the value of content marketing. But are you making full use of your content marketing strategy ? Content marketing isn’t just about blog posts anymore. Creative content marketing creates buzz.

Content 60

Content Crowdsourcing Marketing Hubspot 60

agora pulse

AUGUST 31, 2017

Social Media Examiner has recently turned their popular news videocast ‘ The Social Media Marketing Talk Show ‘ into an audio podcast. Converting a video to an audio file is straightforward using the open source podcast editing software Audacity. Zimmerman promoting a webinar. Tool: Audacity. Over to You.

Video 155

Video Content Film Instagram 155

Convince & Convert

JULY 29, 2012

But that inability isn’t the fault of social media as a channel, or the fault of social media software, or the fault of Facebook, or the fault of any other outside force. Drive Social Media ROI with Content Marketing. The software does the math, but it’s only as good as the set up.

ROI 138

ROI Social Media Social CRM Survey 138

Writtent Blog

JULY 22, 2013

A recent Constant Contact survey found that 59% of SMB CEOs feel it’s harder to run a business than it was 5 years ago, a factor which can primarily be attributed to quickly-changing technology and marketing best practices. The difficulty of success means that competitive marketing analysis is more crucial than ever. Business Strategy.

Analysis 106

Analysis BuzzStream Marketing SEO 106

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder. Quantify your results.

LinkedIn 113

LinkedIn Tips Skills URL 113

Later

FEBRUARY 18, 2020

Here are some of the best free social media management tools, apps, and software that many successful brands swear by: #1 Free Social Media Management Tools: Later. Plus, Later’s inbuilt analytics tools help you track all your posts and ensure your content is doing what you want it to do. And Later is FREE!

Social Media Management 104

Social Media Management Tools Social Media URL 104

Razor Social

JULY 16, 2019

And the good new is you don’t have to be a marketing technology expert to build a sales funnel from scratch! With Autofunnel you can set up everything you need to automate your marketing and sell products online, including: Facebook ads Signup pages Landing pages Payment integration Email automation & more! Funnel Analytics.

Template 67

Template Templates How To Analytics 67

Convince & Convert

JANUARY 11, 2016

The biggest challenge B2B marketer will face in 2016 is the same as 2015, ’14 and ’13 before it. Process alone is the greatest gap we see in today’s modern marketing environments. These days, acquiring software is the easy part. Software without process is a guaranteed problem. highlight to tweet).

Education 60

Education Process Software Analysis 60

Sprout Social

NOVEMBER 17, 2021

In this article, you’ll learn why YouTube Live should be a part of your video marketing strategy and how to livestream on YouTube successfully. YouTube Live is an excellent alternative for hosting events like workshops, webinars and product launches virtually at a fraction of the cost. Let’s get started. YouTube Live best practices.

YouTube 130

YouTube Privacy Mobile Video 130

Sprout Social

MARCH 10, 2017

Just like any digital marketing effort, proving social media return on investment is essential. Social marketers are held to an even higher standard since so much of their work is visible across social networks. Sign up to attend the webinar here. — Sortis Marketing (@SortisMarketing) March 8, 2017. SproutChat.

ROI 52

ROI Sentiment Analytics Report 52

Sprout Social

JANUARY 30, 2020

The SaaS (software-as-a-service) space is anything but static. In fact, recent data from Blissfully notes that the average business should expect almost half of their software stacks to change within the next two years. Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Sounds like an understatement, right?

Strategy 98

Strategy Marketing Case Study How To 98

Writtent Blog

JULY 17, 2013

No one needs more irrelevant marketing messages in their life. To stand out amidst the noise in an era where 91% of marketers are creating custom content, it’s critical to invest in relevant information. Great marketers rely on demographics and consumer insights to target their marketing. Pain Points. Identifying Factors.

Sample 99

Sample Samples Research Company 99

Absolute PA

JANUARY 31, 2014

It’s a character trait I have come to recognise in myself over the years, and sooo many of my clients when we work together to streamline their marketing. Guiding them through a small fix on their blog or email marketing software that can make a huge difference to their business is sooo satisfying. Talk about easy peasy!

Products 111

Products Tools Project Meeting 111

Keyhole.co

JANUARY 4, 2022

Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. Both marketing and sales departments are using LinkedIn to attract and convert new business. These statistics highlight that you need a LinkedIn marketing plan.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

B2B 98

B2B Social Media Tools Tips 98

Hootsuite

MARCH 26, 2020

For more complex topics, webinars, workshops, and courses might be a better fit. For example, some of Hootsuite’s webinars include Best Practices for Using Search and Social Advertising Together and How to Build an Audience Driven Social Marketing Plan. A typical webinar is an online presentation held in real-time.

Hosting 145

Hosting Eventful Tips How To 145

Oktopost

FEBRUARY 15, 2024

94% of marketers report that curated, personalized content increases sales. Content creation is vital in effective marketing strategies. Plus, a sound studio will have advanced technology and facilities that most in-house marketing teams couldn’t access. Source What is a content creation studio?

Content 62

Content B2B Case Study Price 62

Buzz Marketing for Technology

JUNE 27, 2008

enterprise software. Software Abstractions. Tom Mandel. James Robertson. Euan Semple. David Weinberger. Categories. 10000 Miles. Design Thinking. 6 Minute Epic. advanced search. Andy Carvin. Artisanal Economy. BBC Manchester. Blue Monster. Book Review. Brian Hurlburt. Bryant Park Project. Doc Searls. Dr David Vaine. EIU Report.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Hootsuite

AUGUST 6, 2021

Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. Comments like this reflect a widespread but outdated view about social media managers: That they’re entry-level workers cosplaying as real marketers. of the marketing budget by 2026.

HootSuite 130

HootSuite Marketing Social Media Management Skills 130

Idaconcpts

MAY 21, 2012

Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. We may place the Promoted Products, without restriction as to placement, on any content or property provided by Twitter or our partners and reference Promoted Products for our marketing and promotional purposes.

Overview 134

Overview Price Twitter Policies 134

Sprout Social

JULY 1, 2021

Ninety-three percent of marketers acknowledge that social media accelerated competition within their industry in the last year. In this article, we’ll walk through the most valuable types of social media content identified by marketers and how you can use social analytics to determine the best types of content for your business.

Types 141

Types Social Media Content UGC 141

Sprout Social

AUGUST 31, 2020

Rather than these disruptions slowing planning down, it seems like there are more events than ever, between webinars and launch events and industry conferences. Yes, you’ll be able to save on the printing, in-person tech support, venue reservation and signage but don’t scratch out marketing entirely. Technology woes.

Conference 126

Conference Hosting Eventful Tips 126

Sprout Social

MAY 19, 2023

With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. So, it’s no surprise that many marketers find building a LinkedIn presence overwhelming. So, it’s no surprise that many marketers find building a LinkedIn presence overwhelming.

LinkedIn 90

LinkedIn How To Collaboration Analytics 90