Analytics, Marketing and ROI - Social Media Informer

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Akamai Marketing

Analytics

Marketing

ROI

YES YOU CAN Measure Social Media

Akamai Marketing

OCTOBER 21, 2011

Even though I am a creative at heart, so it strikes a lot of people as strange that I’m caught so often discussing measurement and analytics. And because of my strategic side, I’ve been doing a lot of work over the last year on social media analytics and ROI models.

Social Media

Social Media Klout ROI Vimeo

5 metrics to track on Twitter

Akamai Marketing

JULY 28, 2011

PostRank will help balance out the information from Google Analytics, including RSS feed tracking and conversation on Twitter surrounding a particular link.

Metrics

Metrics Twitter Postrank Analytics

5 things to measure in social media ROI

Akamai Marketing

NOVEMBER 1, 2011

We’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. As evidenced by this video created by the Unmarketing Team of Scott Stratton, which tickled the funny bone of lots of social media peeps last week: Social Media ROI by UnMarketing. Social Media Metrics and ROI for You.

ROI

ROI Social Media CPC Metrics

Akamai Marketing

YES YOU CAN Measure Social Media

5 metrics to track on Twitter

5 things to measure in social media ROI

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