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7 Social Media Analytics and Reporting Tips for Becoming a Data-Savvy Marketer

Buffer Social

The key is social media analytics and reporting ! . In this post, you’ll learn how to analyze, evaluate, and use your social media data to boost and report your social media marketing results — from exporting your data to creating benchmarks , to finding your best times to post. Google Analytics to crunch the revenue numbers.

Analytics 110
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11 Ways the Buffer Team and Community are Using Tags

Buffer Social

  Here’s a glimpse of Brandon’s tags:  To track post performance in analytics  Buffer’s Social Media Manager, Mitra Mehvar , has been using tags to get analytics reports for specific posts “so I can get a better look at how content is performing and make any changes if needed.” This

Team 92
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How to edge out your competition with market research

Sprout Social

Be honest: when’s the last time you conducted market research? So much of modern marketing is about taking action and chasing immediate results. Given the wealth of tools and information available, businesses today can’t ignore the importance of regular market research. Why is market research so important, anyway?

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8 Things To Know About Social Media Compliance

Keyhole.co

The FTC monitors advertising that relates to food, particularly in relation to influencer marketing. Always consult experts As mentioned, compliance laws differ between industries and markets. Each individual market has its own data privacy laws. Create a content library Content marketing can be a useful strategy.

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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

Two things in marketing have remained true through the years: excellent photography requires skill and money; and image licensing is confusing. Automatically tag your (outbound) posts for better analytics. With a tagging system in place, you’ll have customized analytics at hand when it comes time to report.

HootSuite 141
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Social media SWOT analysis: what it is and how to do it

Sprout Social

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Because the opportunities and marketing channels available to brands today are staggering. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.”

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Top 10 Brand Marketing Solutions

Oktopost

64% of CMOs feel that brand marketing should be given higher importance, but CFOs aren’t entirely on the same page: only 26% agree with further investments in this area. But brand marketing does come at a cost – and one that, apparently, not every stakeholder may be willing to accept. What is a brand marketing solution?

Brands 62