Sherrilynne Starkie

DECEMBER 31, 2014

This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually. According to the report’s authors Rebecca Lieb , Jessica Groopman and Susan Etlinger, having a content culture takes the concepts of a content marketing to a whole new level.

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Sherrilynne Starkie

JANUARY 22, 2019

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. 4 Twitter is developing new analytics dashboards.

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Social Networking News Aggregator Journal 150

Sherrilynne Starkie

AUGUST 17, 2014

It provides analytics, real-time posting and live Q&A sessions right from a phone. This article was originally published on Thornleyfallis.com. Facebook Featured Headline Social Media Celebrity George Takei Marketing mention' Is there really a need for such an app? Related posts: Facebook Reader a welcome feature.

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Sherrilynne Starkie

JULY 19, 2013

This post was originally published on the Thornley Fallis blog. Upgrade Your Twitter Marketing. Featured Headline Social Media Twitter analytics Best practice Social network' Featured Headline Social Media Twitter analytics Best practice Social network' Related posts: Video: the internet of you. Twitter for companies.

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Sherrilynne Starkie

JANUARY 20, 2020

This ancient Chinese proverb still holds true in today’s marketing world. There are literally thousands of marketing platforms, apps, channels, networks and formats. For overwhelmed marketers wondering where to begin, the best first single step is understanding integrated digital marketting. Owned Media Foundations.

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Marketing Tourism Content management systems Meeting 284

Sherrilynne Starkie

MARCH 2, 2020

Getting covered by the news media is essential to digital marketing success. Not only does it provide visibility for your company, product or service, it powers most content marketing and social media strategies. Getting media coverage is one of the four pillars of digital marketing success alongside owned, shared and paid media.

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Sherrilynne Starkie

JANUARY 8, 2018

Surface content sources, compile lists, links, aggregate and package content, publish and distribute content. Surface content sources, compile lists, links, aggregate and package content, publish and distribute content. Media/Influencer Relations Earning coverage is essential to marketing and communications success.

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Skills Social Media Sysomos Diagrams 334