Harp Interactive

MARCH 31, 2010

They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness.

Analytics 350

Analytics Social Media Trendrr Digg 350

Akamai Marketing

JULY 28, 2011

PostRank will help balance out the information from Google Analytics, including RSS feed tracking and conversation on Twitter surrounding a particular link. Comments and Shares on Website/Blog : Track the topic and the number of shares and discussion around the topic.

Metrics 229

Metrics Twitter Postrank Analytics 229

Kikolani

OCTOBER 12, 2010

This first list is a compilation of the top posts on Kikolani, as determined by PostRank ’s engagement analysis. Blog Marketing. Unlock Your Marketing Genius This guest post by Leo Dimilo shows you essential Internet marketing strategies for bloggers who want to make money online. What is PostRank?

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Kikolani

OCTOBER 13, 2010

Why Guest Blogging Works Better Than Article Marketing – 5 reasons guest blogging produces better results over articles, and 5 ways to improve upon your article marketing strategy. Link Building with Great Web Design – If your website has a good look, then learn how to market that while building great links.

SEO 147

SEO Social Media Postrank Blogosphere 147

Kikolani

JANUARY 26, 2010

The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment. He was soon contacted by someone from the restaurant’s marketing department, and after discussing his experience, the marketer eventually sent the speaker a gift card and revised menu.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

JANUARY 11, 2011

PostRank Analytics solves this problem. Free if you connect with their “influencers” outreach program, or $15/month if you do not, PostRank provides a useful, detailed blogging scoreboard, especially if you connect it with your Google Analytics account. By no means perfect, but much more illustrative than follower counts.

Metrics 159

Metrics Postrank Social Media Klout 159

Convince & Convert

SEPTEMBER 18, 2011

In a post last week, I talked about turning your content marketing upside down and focusing first on what behaviors you want your content consumers to perform. It’s a critical data point, and is generally easy to derive through Google Analytics, YouTube insights, or similar. Lead Generation Metrics.

Metrics 153

Metrics Types Postrank Content 153