Techipedia: Tamar Weinberg
DECEMBER 5, 2012
For the last few years, social media has taken the marketing world by storm, if you aren’t engaging with your visitors then you’re probably putting yourself at a massive disadvantage against your competitors who do. Like any other form of marketing, if we want the budget and resources to pursue it then we need to prove its worth.
Techipedia: Tamar Weinberg
AUGUST 31, 2011
Since the timing of the blogs posts were different by at least 1-2 hours, we had the opportunity to view and understand the traffic patterns, conversion rates and track all our users with Google Analytics, including source of the referral, time on various pages, conversion to registration and finally usage within our product. Like this post?
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Techipedia: Tamar Weinberg
JANUARY 11, 2012
But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills. It requires experience and analytical skills. A possible downside is difficulty integrating with other marketing activities. The normal response is, HELP!
Techipedia: Tamar Weinberg
AUGUST 2, 2011
It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions! Adam Singer.
Techipedia: Tamar Weinberg
APRIL 24, 2012
How can you tell where to direct your marketing efforts if you don’t know where your leads are coming from? This post will talk about how to set up lead tracking on your site, take the guesswork out of your marketing, and help you get more, high quality leads. The service provider collects the data and supplies analytics.
Techipedia: Tamar Weinberg
APRIL 10, 2012
This is a guest post from Andrew Knibbe, Marketing Manager at Flippa. sites about internet marketing usually go for lower multiples than sites about sports) as well as any risk factors identified as part of the due diligence activity. Scroll down for a special offer from Flippa! Still unsure about a valuation? Like this post?
Techipedia: Tamar Weinberg
MARCH 20, 2012
How to do that varies by industry, but this probably means you should have a developed email marketing program, an active Facebook page, and a phone number with great customer support people answering it. Do you have a dedicated team member to serve as an industry expert to the marketing team?
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