Josh S Peters

FEBRUARY 5, 2013

Start with your own analytics platform(s) and see what kind of insights you can gain about where your customers are coming from and what they are looking at on your site. Use a social media listening platform like Radian6, Trakur, Sysomos, etc. Knowing this will inform your marketing, social media, SEO, and content strategies.

Strategy 186

Strategy Wiki Sysomos Widget 186

Kikolani

JANUARY 26, 2010

Measuring Social Media Influence. The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment. Watch the PSA to understand how storytelling can create a stronger influence on social media. Listen and join the dialogue with Radian6. 2010 SEO Trends.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. And of course thanks for including Radian6. Thanks again Katie. Great resource.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 19, 2012

Big news last week as Klout announced a significant overhaul of its influencer identification platform. The first forays into trying to account for offline influence, using Wikipedia pages and mentions as an important signal (since they are harder to fake and game than most social media). Nobody has evenly distributed influence.

Analytics 137

Analytics Influencer Klout Vocus 137

Jeff Esposito

AUGUST 3, 2010

With Sterne's analytical background and title of the book you would assume that it was more high level on different types of measures. My trouble with the Social Influence Marketing score is that it's not really measuring influence, it's measures sentiment, and they're not the same thing. Lauren Vargas Sr.

Metrics 28

Metrics Review Social Media Video 28

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. Consider adding some of these to your list if they differ from your analytics results.

Brands 143

Brands Content Social Media Consultant 143

Webbiquity SMM

SEPTEMBER 12, 2011

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Influence in social media: how to find the top bloggers by blur Group. Social Media Tools.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

OCTOBER 5, 2010

Twitter stats and analytics tools – top 10 by Social Media Today. Guest author Frank Podlaha explains how to craft a search strategy and then use tools like LocalChirps , Twitscoop and Radian6 to cut through the clutter on Twitter and find exactly what you’re looking for. Twitter Tools and Reviews.

Tools 207

Tools Twitter Tips Statistics 207

Proactive Report

JULY 14, 2010

From news and product information to coupon campaigns and location-based marketing companies can engage consumers wherever they are to influence the buying decision and strengthen customer relationships. Advanced analytics that can track campaigns that are spread across multiple channels are an essential part of this strategy.

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Convince & Convert

AUGUST 18, 2010

I especially like your last point — if social media has changed anything, it's changed the definition of influence. I especially like your last point — if social media has changed anything, it's changed the definition of influence. Frank_Strong This is a great post Jay. Frank_Strong This is a great post Jay.

Questions 160

Questions Social Media Consultant Education 160

Webbiquity SMM

MARCH 27, 2017

3) Radian6 (aka Social Studio). Publish posts across social networks and accounts; analyze trends and sentiment with analytics; monitor brand mentions; and automatically trigger customer service cases and tech support tickets. Monitor your social media activity and find key influencers in your market. Google Review Count: 331.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Techipedia: Tamar Weinberg

JULY 8, 2008

Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. Real life has a way of influencing online behavior.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

SEPTEMBER 21, 2010

Find a tweet your competitor sent, and see how many times it was retweeted, by whom, which among them are influencers, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. I implement bit.ly

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

MARCH 10, 2010

Find those who influence you , and then find out who they are engaging with. Having hands-on experience — the much-needed application of your learned skills — is incredible, especially when working alongside brilliant minds and analytical thinkers. There are hundreds of blogs on each specialty’s subject matter.

Marketing 240

Marketing How To SEO Training 240

Convince & Convert

FEBRUARY 23, 2012

Are we thinking about social media marketing in the context of influencing buying decisions? One of the tools we use is Radian6. We do monthly reporting, and I very much value the analytics side of thing. Two, it makes me think, how are we doing social media? Lauren : Yes, actually. We do things differently. Sorry, guys.

Social Media 118

Social Media Adwords B2B Training 118

Webbiquity SMM

APRIL 9, 2012

And when you log in to PingTags, you can view analytics like how many people scanned your card and which links they clicked. While it’s no threat to professional monitoring tools like Radian6 , it’s a decent, free, quick-check tool for smaller companies and one-off searches. PeopleBrowsr. Reviews of Cool Social Media Tools.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

AUGUST 16, 2010

Christina Warren tells b2b marketers how to use Twitter effectively, find their “social voice,&# efficiently monitor industry developments through social media, expand their influence and more in this excellent post. A quick list of eight leading monitoring tools, from Alterian and Radian6 to UberVU and Sysomos.

Social Media 200

Social Media Tools Strategy Tips 200