Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Pro: Keyhole has an attractive, real-time analytics and mentions dashboard that can easily be exported to client-ready PDFs.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analytics 62

Sprout Social

JULY 14, 2023

An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing and we all need to know more about our customers.

Collaboration 77

Collaboration Marketing Team Hubspot 77

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Analytics and reporting capabilities You need to be able to measure the impact of your social media efforts, and it’s simply easier when all of your tools (calendar and reporting alike) are in one place.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Sprout Social

AUGUST 17, 2022

Likewise, native social analytics primarily focuses on direct @mentions and @tags. And with Sprout’s social analytics, you can report on all of the above to track the progress of your social presence. HubSpot’s features aren’t radically different from most tools on our list.

Campaign 122

Campaign Social Media Tools Hubspot 122

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills.

Statistics 106

Statistics Skills Analytics Press Release 106

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 123

Marketing How To Software Team 123

Buffer Social

SEPTEMBER 5, 2023

Managing social media requires the expertise of executives like VPs and Chief Marketing Officers (CMOs) who are dedicated to social media. These individuals also provide strategic direction, manage their social team, and report on quantitative and qualitative metrics vital to their company. This couldn’t be more wrong.

Social Media 90

Social Media How To Skills Hubspot 90

Waxing UnLyrical

JUNE 24, 2019

On the marketing dance floor, influencer marketing is all the craze-because it works. In fact, 58 percent of brands have seen improved brand awareness and perception from influencer marketing campaigns. This is great news for marketers looking to increase the impact of their campaigns. Guest Post by Debbie Friez.

Influencer 237

Influencer Authentication Survey ROI 237

Twenty4 Social

AUGUST 27, 2020

There is an automation tool for all possible tasks, from email marketing to paid advertising models. Email marketing is still a very lucrative business model. Even aside from pure email marketing, it is always a good idea to maintain an email list to keep customers regularly engaged. 3 – Hubspot. 0 Comments.

Tools 98

Tools Hubspot Startup Influencer 98

Oktopost

JUNE 17, 2020

In today’s markets, sales teams are beholden to data-driven insights, and that has given CRM platforms a place of great importance. Beyond just optimizing existing processes, sales automation tools can allow for large scale personalization of your content and communications , which is a critical component of any B2B marketing strategy.

Tools 98

Tools Hubspot B2B Price 98

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. And that’s where marketers can save the day. Your marketing team is sitting on a potential goldmine of data when it comes to what customers want.

Data 115

Data Marketing How To Collaboration 115

Hootsuite

APRIL 12, 2021

Analyze: Everything that happens in Sparkcentral is tracked and the reporting is tailored to the roles in your contact centre with powerful real-time dashboard, reports, exports, and insights to measure performance and quality across your workforce. Plus, team performance is also now available in Analytics.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Oktopost

MARCH 26, 2024

In addition to routing all social interactions from the LinkedIn Company page to your Oktopost Social Inbox, companies are also able to report on all response management efforts to make sure they are meeting and exceeding their goals. What’s in it for you?

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

OCTOBER 25, 2022

Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. The classic marketing funnel looks straightforward but in reality, every customer journey is different and some can be much longer than others. However, it’s much easier to connect web traffic to ROI making it a management-preferred reporting metric.

Strategy 128

Strategy Brands Hubspot Survey 128

Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. What else is corroborating this prediction?

Social Media 101

Social Media Authentication LinkedIn B2B 101

Keyhole.co

JUNE 2, 2022

In B2B, word of mouth is one of the kings when it comes to marketing strategies. It’s a rising market that is already bringing a lot of success to companies. Source: Hubspot. Influencer marketing is a strategy you should know about if you’re a marketer. What is influencer marketing?

B2B 59

B2B Influencer Marketing ROI 59

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Inspiration for your social media marketing pitch. However, future marketing success is often dependent on past results. Using social data to prepare your pitch.

Campaign 124

Campaign Social Media Marketing Metrics 124

Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 44% of marketers have a documented content strategy.

Content 110

Content B2B Hubspot Marketing 110

Tweaklibrary

MAY 21, 2020

“Analytics is used to analyze the A to Z of active viewers of your business sites and blogs.” SaaS analytics tool can monitor your customer activity, increase your client’s engagement with the site, and can enhance customer satisfaction with your service. Best Saas Analytics Tools: 1. Google Analytics.

Analytics 24

Analytics Tools Hubspot Software 24

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. The cornerstone of any strategy is understanding what you are trying to achieve with your social media marketing.

Social Media 113

Social Media Strategy Guidelines Template 113

Sprout Social

AUGUST 25, 2022

To run a successful platform-specific advertising campaign , you should plan to invest at least $5,000 per month , according to Sprout’s Manager of Digital Marketing, Maggie Anderson. Sydney Nielsen, Sprout’s Manager of Customer Marketing, says, “Working with agencies is an investment that delivers high return. Social analytics.

Social Media Management 123

Social Media Management Cost Social Media Price 123

Oktopost

JULY 22, 2021

B2B marketing campaigns tend to be more like a marathon than a sprint. When your B2B marketing technology is in step with the evolving social commerce landscape, you can more meaningfully engage with your customers. Then you can manage all of your interactions and analytics from within the familiar environment of your CRM.

Social CRM 97

Social CRM B2B How To Patterns 97

Razor Social

SEPTEMBER 11, 2019

Are you struggling with marketing productivity? If you are a digital marketer, then you must often feel like a juggler. . I know that we all spend hours of our working days logging in and out of different tools that help us manage, track, and analyze our marketing efforts. There’s scheduling, monitoring, engagement, analytics….

Products 77

Products Marketing How To Project 77

Keyhole.co

NOVEMBER 29, 2023

YouTube Studio A tool from YouTube itself, YouTube Analytics , should be your first to-go choice. A few tracking platforms might only give you analytics once you reach a certain number of views or subscribers. Industry experts and their research reports say there are several best times to post. Some prominent methods include: 1.

YouTube 59

YouTube Analytics Analysis Engagement 59

Sprout Social

FEBRUARY 21, 2024

From consumer and competitor insights to social media analytics, this data helps you make smarter decisions, spot trends and stay ahead of the curve—if you know how to make sense of it. This is the power of business intelligence (BI) reporting. Table of Contents What is business intelligence reporting?

Report 102

Report Data Hubspot Metrics 102

Convince & Convert

APRIL 11, 2016

The antiperspirant company utilized Lightwave, a new bio-analytics technology that measured everything from reactions to buzzers, to the crowds doing the wave. Their marketing strategies are cross-functional. ” For years, HubSpot has been praised for its laid-back, open-space culture. What does this illustrate of Degree?

Conversation 60

Conversation Hubspot Hashtag Sports 60

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. Content Marketing Made Easy. From Eloqua to Dive Rite, Content Marketing Institute offers four diverse and thorough case studies of how content improved brand’s marketing metrics.

Resources 99

Resources Content Case Study eBook 99

Unmetric

AUGUST 28, 2019

Awario Reach helps you sort mentions that have the highest impact in terms of reach to help you tweak your marketing efforts and reach a bigger audience faster. HubSpot isn’t a social media listening tool. Not just that, Clarabridge provides deep analytics to understand the context of these mentions of your brand.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

NOVEMBER 11, 2021

Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Even if registration for this event isn’t live, having them in your marketing funnel will help capture and attribute a future sale.

Social Media Management 120

Social Media Management Social Media Platform Review 120

Buffer Social

MARCH 27, 2018

Use your analytics. One of the best ways to find out what your audience likes (or what works for you) is to use your analytics. Your social media analytics can tell you what’s working and what’s not. Here’s how to find your top posts with the native analytics in Facebook, Instagram, and more.

Content 110

Content How To Overview Analytics 110

Buzz Marketing for Technology

JANUARY 23, 2013

Posted in Advertising Applications Branding Content Marketing Customer Experience Facebook Inbound Marketing Listening Personalization Social Media. It’s important for marketers to give fans new ways to connect and advance their relationship with the brand or product being promoted. You’re not alone.

Conversation 276

Conversation Facebook Guidelines B2B 276

Keyhole.co

SEPTEMBER 20, 2023

For example, a report by Brightlocal notes that 98% of shoppers read online reviews before opting for a local brand. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. Keyhole will automatically backfill the data and generate the report in seconds.

Reputation 59

Reputation Brands Construction How To 59

Oktopost

FEBRUARY 1, 2024

64% of CMOs feel that brand marketing should be given higher importance, but CFOs aren’t entirely on the same page: only 26% agree with further investments in this area. But brand marketing does come at a cost – and one that, apparently, not every stakeholder may be willing to accept. What is a brand marketing solution?

Brands 62

Brands Hubspot Marketing B2B 62

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. This has made producing social media content a top priority for 95% of B2B marketers. Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing.

ROI 52

ROI B2B Social Media How To 52

Buffer Social

DECEMBER 6, 2017

“How did you get into marketing?” ” At Buffer, members of our marketing team are often asked this question. Kevan, our Marketing Director, was a sports reporter. 7 Tips for building a career in marketing. And the truth is, the path looks different for each of us: Alfred was in the army.

Skills 108

Skills Tips Marketing Project 108