Remove Analytics Remove Hotels Remove Klout Remove Marketing
article thumbnail

The New Media Pecking Order

Twist Image

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. marketing blog.

Klout 103
article thumbnail

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

The cost of the campaign was approximately $350,000 with Marriott covering hotel expenses and partner Hawaiian airlines covering flights. Maybe travel and tourism will will be the next segment to utilize the power of event marketing. The group got lots of together time as they moved along middle America on a 45-foot bus.

Eventful 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Wells Fargo Debacle.how to get around it

Akamai Marketing

Furthermore, work with the tradeshow (who undoubtably has already negotiated favorable rates at area hotels) to obtain a really nice block of rooms for your VIPS. Make your marketing dollars communicate with your incentive dollars. Make your employee enhancement communicate with your incentive dollars and marketing dollars.

Klout 100
article thumbnail

Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. One of them is sort of consumer engagement apps.

article thumbnail

Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity SMM

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more.

B2B 164