Now as many of you might know, I’m a huge fan of HootSuite for my Twitter management needs. For the longest time, I have heard people raving about Buffer, but I figured I didn’t need another app to schedule tweets since I could already schedule tweets in HootSuite. Tweet Scheduling in HootSuite. The simplest way to schedule tweets in HootSuite is by using the bookmarklet which you can find in your HootSuite dashboard when you hover over the Tools menu. Analytics in HootSuite vs. Buffer. Pricing for HootSuite vs. Buffer. MORE >>

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Lovin’: Hootsuite Gets An Upgrade – The Cube’s Review 28/06/2010 tags: Hootsuite , Social Media , twitter apps by Annalisa Morgan I’m sure we all felt the same sequence of emotions when we logged into our Hootsuite accounts after the upgrade: surprise, bewilderment, a fleeting moment of frustration, and then – excitement. Yes, Yes, a new Hootsuite has arrived. Not one entirely different to its predecessor, but a new one nonetheless. Did you enjoy this post? MORE >>

Social Media Management Tools Social Media Marketing Tips Facebook Google Alerts Google Analytics Hootsuite Social Media Management Social Media Monitoring SocialMention TweetStats TwentyFeet Twitter WefollowThere are a ton of tools out there – free and paid – to manage your daily social media activity. have picked out the primary tools that I use on a daily bases, for myself and my clients, that I think will be the most useful to share with you, the SMB owner. MORE >>

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Similarly, in social media marketing, there are numerous intermediate “process” measures that don’t fit into an ROI equation, but which are vital in optimizing social media efforts in order to minimize “I” and maximize “R.” These metrics don’t represent the goals of social media marketing in and of themselves, but are critical measures to help optimize processes to achieve the ultimate objectives. MORE >>

With the launch of my book, Twitter Marketing for Dummies , I have been getting a ton of questions about Twitter and the use of Twitter for business. Use  Hootsuite for productivity. Hootsuite allows you to pre-post Tweets to be sent out throughout the day. Use  Google Analytics to measure the traffic directed from Twitter to your blog or website. Tags: small business social media twitter Add new tag google google analytics HootSuite linkedin TweetDeck Twitter Search Zappos Use them. Learn them. Love them. Your personal profile and your company profile. MORE >>