Social Media Automation Showdown: Buffer Versus Hootsuite
MARCH 7, 2014
“Which scheduling tool should I use, Buffer or Hootsuite?”. Hootsuite. Hootsuite is the complete package. First off, the Hootsuite dashboard is great. you can connect Hootsuite with your Facebook, Twitter, LinkedIn, Google+, Foursquare and WordPress. Google Analytics integration + useful analytics provided in Hootsuite. custom link shorteners.
50 Top Tools for Social Media Monitoring, Analytics, and Management 2013
MAY 12, 2013
Use these platforms to manage, measure, and analyze your social media marketing initiatives. These 50 tools distill data in ways that are relevant to your social media marketing plan, enabling you to figure out how to succeed with your audience. Includes detailed analytics for all your posts. Also offers contact management, competitive insight, lead generation, and analytics.
The Best Social Media Analytics Tools for Publishers
APRIL 17, 2014
There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral. Real-Time Analytics. HootSuite. Other Analytics and Tracking Tools. Moz Analytics.
App Of The Week: HootSuite
The Social Media Incubator
OCTOBER 23, 2013
HootSuite allows you to manage all of your social networks in one place. Whether it is your Facebook profile, a Facebook page you manage, a Twitter account, a LinkedIn or any of the many others, HootSuite gives you the chance to manage all of them from one dashboard. There are many aspects to HootSuite , so we will just cover the basics. You can do that with HootSuite.
20 Top Twitter Monitoring and Analytics Tools
APRIL 26, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How is your brand perceived? Wide reach.
How to Build an Inbound PR Campaign
NOVEMBER 30, 2015
We don’t want to be marketed at—we want the freedom to choose based on our own online experiences. Marketers, ad guys, and digital experts, on the other hand, struggle with content but they are good at measurement—something PR pros are still at odds with and is ruining our reputation. Use social media as well as email marketing to promote your content. By Iliyana Stareva.
My Best (Free) Tools to Manage Your Day-to-Day Social Media Marketing
JUNE 2, 2011
Social Media Management Tools Social Media Marketing Tips Facebook Google Alerts Google Analytics Hootsuite Social Media Management Social Media Monitoring SocialMention TweetStats TwentyFeet Twitter WefollowThere are a ton of tools out there – free and paid – to manage your daily social media activity. have picked out the primary tools that I use on a daily bases, for myself and my clients, that I think will be the most useful to share with you, the SMB owner.
22 Expert Guides and Reviews of 200+ Social Media Tools
SEPTEMBER 22, 2015
As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more. Marketers Adopt Social Media Analytics Tools by eMarketer.
Twitterfeed, HootSuite RSS Feeds, and Blog Posting Schedules
JULY 6, 2010
Twitterfeed and HootSuite offer the ability to take a RSS feed from any site and update it to your Twitter account automatically when new feed items are found. Now, let’s take a look at Twitterfeed and HootSuite RSS works. Learn more about UTM Tags for Google Analytics tracking. HootSuite RSS Feeds. HootSuite RSS Feed Options. Cons(iderations). Twitterfeed.
Post Case Study: Triberr Visits vs. Google Analytics
SEPTEMBER 12, 2011
This morning, when I popped onto HootSuite, I saw this tweet from Brankica of How to Blog Like a Star. Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. The Process.
47 Superb Social Media Marketing Stats and Facts
JANUARY 19, 2016
Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow.
48 Ways to Measure Social Media Success
DECEMBER 20, 2011
Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Similarly, in social media marketing, there are numerous intermediate “process” measures that don’t fit into an ROI equation, but which are vital in optimizing social media efforts in order to minimize “I” and maximize “R.” These metrics don’t represent the goals of social media marketing in and of themselves, but are critical measures to help optimize processes to achieve the ultimate objectives.
01/24/2014: Social Media Snapshot
JANUARY 24, 2014
Categories: Blog , Facebook , Google , SEO , Social Media Marketing , Twitter Tags: Facebook , Google , HootSuite , Instagram , social media , Social Media Marketing , Twitter , uverVU Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.
Why Hootsuite is BAD for Facebook Pages and is KILLING the Ability.
Saying It Social
FEBRUARY 26, 2010
Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Why Hootsuite is BAD for Facebook Pages and is KILLING the Ability for Your Messages to go Viral 8.26.10 UPDATE The people spoke, and Hootsuite listened!! Thanks for making these great improvements, Hootsuite:-) A few posts ago we mentioned that Hootsuite is one of our favorite social networking tools- We’d like to clarify that statement. While we highly recommend Hootsuite for posting to Twitter, we don’t recommend it for posting to Facebook Pages.
37 of the Best Facebook Page Apps for Brand Marketing
NOVEMBER 11, 2013
One of the easiest ways to use your Facebook page to its fullest potential for social media marketing is to employ third-party Facebook applications. . There are thousands of social media marketing tools for Facebook that assist brands with managing and enhancing their Facebook marketing activities. HootSuite. Check out the HootSuite blog. Facebook App Suites. 1.
50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon. with higher operating margins and market share).
How To Monitor Your Three Essential Internet Marketing Strategies
Techipedia: Tamar Weinberg
NOVEMBER 22, 2011
Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Precise Website Analytics. Summary.
102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication.
Buffer Review – My Favorite Time Saving Twitter Tool
NOVEMBER 21, 2011
Now as many of you might know, I’m a huge fan of HootSuite for my Twitter management needs. For the longest time, I have heard people raving about Buffer, but I figured I didn’t need another app to schedule tweets since I could already schedule tweets in HootSuite. Tweet Scheduling in HootSuite. Analytics in HootSuite vs. Buffer. Let me demonstrate.
Association Social Media: Kelli Windsor, Food Marketing Institute
AUGUST 26, 2015
——— Please introduce yourself and your organization, and give us a two-minute version of your association’s social media strategy. I’m Kelli Windsor, the manager for member and digital communications at the Food Marketing Institute. We worked with Bear Analytics and Culture That Works on a two part project. Now, I’d like to know what DID surprise you. What’s next?
The Productive Online Business Toolbox: My Must-Have Tools
Techipedia: Tamar Weinberg
MARCH 22, 2011
HootSuite. My major public Twitter and Facebook online activity is handled through no other application but HootSuite (aff). You’ve got Performable for goals, and you may have Google Analytics. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Gmail. Filter!
55 (of the) Best Social Media Tips, Tactics and Tools of 2010
FEBRUARY 7, 2011
If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How should you integrate social media with other marketing tactics like email?
12 Twitter Tips For Lawyers
JANUARY 28, 2014
[A version of this post was originally published on the Legal Marketing Association website, and has now been updated here for your viewing pleasure.I They prop up and support those marketing goals we’re already thinking about. hope.]. 12 TWITTER TIPS. Say THAT 10 times real fast! Go ahead. I’ll wait. Observe your competition. Stay in touch with your referral sources, and.
17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools
Techipedia: Tamar Weinberg
AUGUST 2, 2011
He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. One is Hootsuite for iPad. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Kristi Hines is a freelance writer and marketing consultant.
How to Choose the Right Content Marketing Software
Convince & Convert
NOVEMBER 11, 2015
It’s not easy choosing the right software for your content marketing efforts. The reason it’s so hard is that there are so many requirements for an effective content marketing strategy. These diagrams only tell you that there are many, many… many software solutions out there, all vying for their place in this incredibly fast-growing movement called “content marketing.”.
Best Twitter Guides, Tips and Tools of 2010
JANUARY 31, 2011
As adoption skyrockets, marketers are striving to optimize their use of the world’s most popular microblogging platform. 20 ways to increase the number of your followers on Twitter by Web SEO Analytics. Rules for Marketing on Twitter by Practical eCommerce. 20 Top Twitter Monitoring and Analytics Tools by Pamorama. How can I get more retweets? by Ask Aaron Lee.
78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)
AUGUST 16, 2010
With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Despite the widespread use of the phrase “social media marketing, marketing is not the only business use of social media, as John Jantsch reminds us. Social media has dramatically altered the buying process as well as marketing practices. 10 Essential Social Media Tips for B2B Marketers by Mashable. by Kuno Creative.
15 Rocking Content Marketing Tools with Advice from Experts
NOVEMBER 27, 2013
With 9 in 10 organizations marketing with content , it’s evident that we need effective tools to create, publish, distribute, and analyze content published online. reached out to content marketing experts with the question, “What Are the 3 Content Management Tools Epic Content Creators Can’t Live Without?”. HootSuite. Content Marketing Marketing Tools
Best Social PR Guides and Tips of 2010 (So Far)
SEPTEMBER 1, 2010
by MediaPost Marketing Daily Commentary. Writing that “The most productive PR path…is a blended approach to social and traditional media, Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. SESNY: 5 Tips To Optimize Press Releases For Search by TopRank Online Marketing Blog.
How to Get More Blog Traffic – Real World Data
AUGUST 23, 2011
Of the top dozen sources of traffic, four were social networking or related sites: Twitter , LinkedIn , Facebook and HootSuite. Including blogs, more than one of every seven visits came through social media (blogs, social networking, social bookmarking, or tools like HootSuite and bit.ly ) sites. Business Blogging Social Media Marketing b2b blog traffic sources b2b marketing zone bit.ly
44 Powerful Marketing Tools for Facebook Ads, Websites, CRM and More
OCTOBER 30, 2015
So here is an overview of the 44 tools that make this business go… Here are 44 marketing tools covering Facebook, website, CRM and more that make one business go… Click To Tweet. Commerce and Analytics. PMP integrates with Stripe for payments and offers analytics as well as discount coupons (and a whole lot of other features, most of which I don’t currently use).
Use Google Analytics to Track Inbound Links from Social Media Profiles
MARCH 23, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Use Google Analytics to Track Inbound Links From Social Media Profiles by Pam Dyer on March 23, 2010 Share You can track referrals from Facebook or Twitter in Google Analytics , but what if you want to track specific links within your social media profiles to measure their effectiveness?
Lovin': Hootsuite Gets An Upgrade – The Cube's Review « The Cube
JUNE 28, 2010
Yes, a new Hootsuite has arrived. Looking just that little bit sleeker, simpler and even easier to navigate, Hootsuite has improved some of its key features, as well as adding a whole suite of new ones. The adorably animated Hootsuite owl (available with the Blue Steel theme only), which acts as a new launch button aggregating all of its services. Did you enjoy this post?
22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog
OCTOBER 31, 2010
Social Media Marketing is no different. Includes multiple account and platform support, social CRM and ecommerce for Facebook, email marketing and mobile features. Objective Marketer - Offers social media marketing and analytics with integrated campaign management (Twitter, Blogs, Facebook, YouTube), multi-channel execution, engagement reports and user management.
30 Killer Resources to Learn Content Marketing
APRIL 2, 2014
Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. Content Marketing Made Easy. From Eloqua to Dive Rite, Content Marketing Institute offers four diverse and thorough case studies of how content improved brand’s marketing metrics. 3. 29 Content Marketing Secrets. Love this list?
12 Social Media Marketing Myths
JANUARY 19, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 12 Social Media Marketing Myths by Pam Dyer on January 19, 2010 Share For brands, resistance to social media is futile. Are you considering Twitter, Facebook, et al as part of your marketing plan? But incorporating them into a corporate marketing program requires time, skill, and money. Yet many marketers remain skeptical, hesitating to expand budgets and expend resources on a craze. Social marketing results can’t be measured. Your competitors have embraced it.
5 Must Have Social Media & Productivity Chrome Extensions
JULY 11, 2011
While I have found myself predominately using Chrome for a variety of reasons such as speed, performance, UI and quite frankly I love the extension platform. I’m not alone as usage of Chrome has climbed past 20% market share. If you are using HootSuite, it’s especially great as the links use their web shortener which provide you analytics so you have access to your sharing data.
Six FREE Tools To Measure Social Media for Business
PWB Marketing Blog
OCTOBER 10, 2011
Facebook and other social networks equip you with limited analytic tracking tools. Once you start to delve deeper into social media marketing, you will find you need a more robust measurement platform. Google Analytics (free) – the most popular web analytics software, used by 53% of all websites. You can configure Google Analytics to measure social web traffic.
How to Measure Social Media Success for Your Small Business
JUNE 20, 2014
With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. You can also use platforms (free and paid) like SproutSocial , HootSuite , Sysomos and InsideSocial for more detailed analytics. Email Collection. 6.
Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors
JULY 22, 2013
recent Constant Contact survey found that 59% of SMB CEOs feel it’s harder to run a business than it was 5 years ago, a factor which can primarily be attributed to quickly-changing technology and marketing best practices. The difficulty of success means that competitive marketing analysis is more crucial than ever. What to Include in Competitive Marketing Analysis. 1. Compete.
Top 15 FREE Internet Marketing Tools To Boost Your Online Business
FEBRUARY 24, 2015
Today, Internet marketing is evolving at a greater pace than ever. Using premium services for all the tools necessary for Internet marketing is not feasible for every business – that’s when free options come into play. Here I am going to reveal 15 Internet marketing tools which I am personally using and getting huge benefits from. HootSuite. BufferApp. Audacity.
10 Essential Online Tools for Small Business Owners
Small Business Mavericks
NOVEMBER 16, 2015
If you do any business online, or if you are a small business owner in the 21st century, you should be familiar with basic online tools that will allow you to run your business, market your business, and interact with your customers. SurveyMonkey – SurveyMonkey is a great way to conduct market research by taking customer surveys. Google Analytics – Google Analytics is free and allows you to track key metrics on your website. Here are 10 of the best online tools for doing all of the above. This will make your business more efficient and profitable.
Resources for Small Staff Associations
APRIL 20, 2016
This is a list of free or cheap web, social media, marketing and design resources that I presented in my session, 20 Tools to Help You MacGyver Your Small Association’s Communications, at YourMembership Xperience 2016. WEB/ANALYTICS. Google Analytics Academy –learn Google Analytics for free at your own pace, and even get certified if you want (certification costs I think $50).