Sherrilynne Starkie

JANUARY 8, 2018

Conduct stakeholder/key informant interviews and focus groups, interpret survey and poll data, document reviews. Interpret social media data and web analytics, identify thought leadership content, identify influencers, search engine research. Facebook, Twitter, LinkedIn, Google Ads, native ads, Outbrain and more.

Skills 334

Skills Social Media Sysomos Diagrams 334

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. If they are social media savvy, you can follow up via Twitter direct message. It’s in our DNA. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

SEPTEMBER 12, 2011

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Influence in social media: how to find the top bloggers by blur Group.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. It also analyzes the data in order to recommend ideal posting times for both Facebook and Twitter.”

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

AUGUST 16, 2010

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. 8 brand personalities Facebook and Twitter users hate by iMedia Connection.

Social Media 200

Social Media Tools Strategy Tips 200

Techipedia: Tamar Weinberg

JULY 7, 2010

These new “Internet Marketers&# take Twitter by storm, using automated Twitter tools in abundance that give them the true appearance of expertise. They think, “This guy must be great; he has 30,000 Twitter followers! So I hopped on Twitter for a sneak into his daily activities.

Social Media 251

Social Media Klout Influencer Feed 251