Got Value? Stop Using Social Media.
Ari Herzog
MARCH 2, 2014
One takeaway is you must be memorable and analytical in every social media post. Social media posts expire very quickly. Consider Facebook, for instance. Engagement = likes, comments, shares. Impressions = the number of times a post is displayed in the news feeds of your followers and/or their friends. 75% of its reach occurs in 110 minutes.
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