Ari Herzog

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Got Value? Stop Using Social Media.

Ari Herzog

One takeaway is you must be memorable and analytical in every social media post. Social media posts expire very quickly. Consider Facebook, for instance. Engagement = likes, comments, shares. Impressions = the number of times a post is displayed in the news feeds of your followers and/or their friends. 75% of its reach occurs in 110 minutes.

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Facebook Followers: Profiles vs Pages

Ari Herzog

” Tamar counters: “Since my income is not completely derived from my brand, I am not worried about missing out on advertising opportunities and analytics. He had a personal profile and encouraged his would-be fans to follow that profile and interact on public-facing wall posts. You automatically follow people you’re friends with.

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30 Tips To Be a Digital Storyteller

Ari Herzog

Use Google Analytics or similar to track metrics. Create personalized pages that explain how someone can contact you, who/what you are, location/hours, disclaimers, etc. These are typically on the top navigational bar menu.) Set up a RSS subscription feed – and an email subscription feed. Let your user decide how to read your blog.

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23 WordPress Plugins I Use: Part 5

Ari Herzog

WordPress.com Popular Posts lets me run metrics on blog posts that are most commented, most searched, most visited, and other analytics. Dagon Design Sitemap Generator runs behind the scenes and creates a sitemaps.org -compatible layout of my blog for anyone to see how posts and pages are interconnected. A note about plugins vs other scripts.

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