Sherrilynne Starkie

JANUARY 2, 2018

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. It can seem like social media is a waste of both time and resources in a world of competing priorities. Google Adwords and Analytics certifications are fundamental to online advertising and data insight.

Consultant 309

Consultant Social Media Curata Sysomos 309

Keyhole.co

JULY 18, 2023

If your business is yet to market itself on TikTok, you are missing a trick. But what else makes it the ideal marketing platform? TikTok users are active and engaged – the perfect marketing combination. TikTok for business accounts are aimed at companies and brands that want to use TikTok for marketing purposes.

Tips 52

Tips Marketing Trends Influencer 52

Oktopost

SEPTEMBER 21, 2023

And if going door-to-door is obsolete (and legally questionable) – why not show up on their social feeds every morning of every day instead? Through social selling, sales reps can engage prospective buyers and build brand credibility by appearing organically on their feeds during solution searches.

Examples 136

Examples B2B ROI Analytics 136

Later

JUNE 28, 2021

Micro influencer marketing is great for businesses who don’t have the budget to work with Macro influencers, and want to reach a more niche audience. But what is Micro influencer marketing, how much does it cost, and why should it be part of your social strategy? Need help planning your next influencer marketing campaign?

Influencer 133

Influencer How To Marketing Instagram 133

Sprout Social

AUGUST 26, 2019

Stories feature at the top of the Instagram app feed, making them a perfect way to keep your brand top-of-mind no matter what the Instagram algorithm is doing at the moment. Exits: The number of times a viewer swipes down to stop watching stories and go back to the main feed. Which Stories are resonating most with your audience?

Analytics 74

Analytics Instagram How To Metrics 74

Small Business Mavericks

FEBRUARY 12, 2011

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. » Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week.

Analytics 161

Analytics Google Tools Case Study 161

Later

APRIL 24, 2020

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them. information in your Facebook analytics.

Analytics 72

Analytics Facebook Overview Metrics 72

Later

MAY 13, 2020

TikTok analytics are the key to stepping up your TikTok strategy. With TikTok’s built-in analytics, you can target the right audiences and really understand what they’re interested in. In this guide, we break down TikTok Pro analytics and how these metrics can help you set up your TikTok strategy in 2020!

Metrics 58

Metrics Analytics Overview Trends 58

Kikolani

MAY 17, 2013

The Resources Mashup. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing. Keep reading to discover how you can write, prepare, and launch your marketing plan effectively! Featured Post of the Week.

Mashup 134

Mashup Resources Google Domain Name 134

Sprout Social

MARCH 16, 2020

With over 660 million registered professionals , LinkedIn is the largest resource for B2B marketers to tap into. The right LinkedIn marketing strategy can work wonders for your personal brand and eventually, your business too. Why LinkedIn marketing? But why market on LinkedIn in the first place? Let’s begin.

LinkedIn 141

LinkedIn Tips Marketing B2B 141

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools.

Analytics 111

Analytics Social Media Tools Klout 111

Waxing UnLyrical

JANUARY 29, 2019

For businesses to remain competitive, a significant effort in achieving marketing automation is required, as the gains to consumer interactions and experience, and company productivity and profit are many to be had. Feature #1: Analytics. Feature #1: Analytics. Feature #2: Email marketing.

Features 169

Features Marketing Statistics Template 169

Kikolani

MARCH 1, 2013

The Resources Mashup. 5 Steps to use Competitive Research as a Foundation for a Successful Content Marketing Strategy – Instead of flying blind, it’s important to perform competitive research in order to search for patterns and commonalities in your industry. Blogging / Content. Search Engines / SEO. Think Before You Link!

Mashup 141

Mashup Resources Google Adsense 141

Kikolani

APRIL 5, 2013

The Resources Mashup. 48 Tweetable Stats To Make You An Online Marketing SmartyPants – line marketing stats. Share them easily on Twitter and look like an online marketing smartypants. 21 Resources to Help You Rock SlideShare for Marketing – Need some help getting started with SlideShare?

Mashup 121

Mashup Resources FeedBlitz Google Reader 121

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Instagram 106

Instagram Facebook Marketing Features 106

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? Social media analytics.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Kikolani

DECEMBER 7, 2012

The Resources Mashup. 14 Sources for Content Curation Inspiration – Increasingly, marketers are finding, organizing and sharing third-party content among their other efforts. 10 Effective Marketing Strategies for New Freelance Writers – Which marketing strategies work for new freelancers? Blogging / Content.

Mashup 122

Mashup Resources Remix Google Reader 122

Kikolani

MAY 3, 2013

The Resources Mashup. The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Featured Post. Of course, there are many more awesome blogs out there. Blogging / Content.

Mashup 130

Mashup Resources Products Press Release 130

Kikolani

MARCH 29, 2013

The Resources Mashup. 6 Ways Content Producers Should Adjust to the Latest FTC Disclosure Rules – Don’t worry — disclosure doesn’t need to be complicated or take away from your marketing message. Ask the Content Marketing Know-It-All – Sonia Simone answers your questions about content and online marketing.

Mashup 122

Mashup Resources FeedBlitz RSS 122

Kikolani

SEPTEMBER 30, 2011

The Resources Mashup. HOW TO: Still Use Twitter Search to Track Your Brand Mentions via RSS – All feeds are still working as they had been just removed from the site after the re-design but not deactivated. So the only trick is to find the way to generate those Twitter search RSS feeds and use them. Blogging / Writing.

Mashup 126

Mashup Resources Facebook Press Release 126

Kikolani

JANUARY 20, 2012

The Resources Mashup. 21 Tactics to Increase Blog Traffic – This post is intended to be useful to all forms of bloggers – independent folks, those seeking to monetize, and marketing professionals working an in-house blog from tiny startups to huge companies. Blogging / Writing. Business / Career.

Mashup 120

Mashup Resources Tumblr Widget 120

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook also accounts for 2 million advertisers, and thus, it is considered a crucial part of formalizing your marketing strategy if you are actively using Facebook as a channel to reach out to your audience. Thus, to ease your job, here we have squeezed out the 10 most effective Facebook marketing tools from plenty of tools.

Campaign 88

Campaign Tools Social Media Facebook 88

Sprout Social

NOVEMBER 18, 2020

Here you’ll find all the resources you need from the basics of establishing a social video strategy, to analyzing your results and refining your approach. Video content can be daunting to create, requiring more resources in production and editing. 7 steps to a successful social media video marketing strategy.

Social Media 109

Social Media Video Strategy Tips 109

Laurel Papworth

FEBRUARY 24, 2021

Resources for #HigherEd #EdTech #EduAu. Social Media Marketing Strategy for University, College and HigherEd playlists: YouTube Lectures Facebook Lectures. Using tools for industry leadership and news, for crisis comms and issues management, for jobs and more.

Social Media 52

Social Media Education HootSuite Marketing 52

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 125

Marketing How To Software Team 125

Kikolani

MAY 11, 2012

The Resources Mashup. Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. Read the benefits of having your own blog and using social media to market it. 26 Tips for Success With Location-Based Marketing – What’s SoLoMo?

Mashup 113

Mashup Resources SEO RSS 113

Kikolani

APRIL 13, 2012

The Resources Mashup. Why Marketers Should Invest in Visual Content Creation – Learn why visual content is a critical part of your content creation strategy. How to Track, Analyze, and Improve Your SEO Strategy – Learn how you can make actionable improvements to your SEO strategy by looking at your marketing analytics.

Mashup 121

Mashup Resources RSS Remix 121

Hootsuite

FEBRUARY 1, 2022

Twitch marketing represents a growing opportunity for brands to get seen and heard by a young, passionate audience. The company currently dominates online game streaming with over 72% of the market share in terms of viewership, beating out intense competition from YouTube Gaming and Facebook Gaming. What is Twitch marketing?

Marketing 102

Marketing Authentication Template Templates 102

Kikolani

JANUARY 27, 2012

The Resources Mashup. How to Set Up Blog Comments as Goals in Google Analytics Using WordPress Hacks – Learn more about the visitors who leave comments on your blog with two methods of setting up blog comments as a goal in Google Analytics. Blogging / Writing. Business / Career. Social Media / Social Networking.

Mashup 117

Mashup Resources Vimeo RSS 117

Sprout Social

JANUARY 9, 2024

What is social media personalization and why are marketers prioritizing it? Carve out time for audience research and build the resources and the right infrastructure into your budget. The right infrastructure Personalized marketing is only as successful as the processes and tech that support it.

Social Media 124

Social Media Sentiment Data Team 124

Twenty4 Social

AUGUST 27, 2020

There is an automation tool for all possible tasks, from email marketing to paid advertising models. Email marketing is still a very lucrative business model. Even aside from pure email marketing, it is always a good idea to maintain an email list to keep customers regularly engaged. 1 – MailChimp. 3 – Hubspot.

Tools 98

Tools Hubspot Startup Curation 98

Sprout Social

JULY 22, 2016

This week at #SproutChat , the community shared their favorite social media marketing resources. A1: @mashable and @techcrunch for tech and marketing news. Social Media & Digital Marketing Strategy Resources. A2: @GoogleAnalytics , @GoogleTrends @SproutSocial analytics are great at this. SproutChat.

Resources 40

Resources Social Media NewsCred Hubspot 40

Kikolani

JULY 8, 2011

The Resources Mashup. 12 SEO strategies and marketing tactics for photoblogs – photography bloggers, this one is specifically for you! Direct traffic – a look at what this website traffic source in your Google Analytics really means. Fetching Friday – Resources Mashup & Red Pandas. Related Posts.

Mashup 142

Mashup Resources RSS SEO 142

Buffer Social

JANUARY 18, 2024

I love creating content on the platform, plus I’ve just launched a podcast for B2B marketers that I’m keen to, well, market. It’s incredibly smooth, and there are plenty of tips and resources available to help you make the most of all the new functionality you have access to.  It just might.

LinkedIn 88

LinkedIn Review Badge Analytics 88

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

Kikolani

OCTOBER 28, 2011

The Resources Mashup. In this post, the author talks about how to find a topic that’s profitable and targeting niches where you can offer a catalog of affiliate marketing products. Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. Blogging / Writing. Photo of the Week.

Mashup 122

Mashup Resources Klout RSS 122

Kikolani

OCTOBER 29, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and how to generate 100 blog post ideas in 30 minutes on kikolani.com. The Resources Mashup. 20 WordPress plugins for successful marketers – great list of must have plugins. Making Money Online / Online Marketing.

Mashup 122

Mashup Resources Directory SEO 122