Trending Sources

20 Top Twitter Monitoring and Analytics Tools

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How is your brand perceived? Wide reach.

Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery.

How to Use Twitter Analytics: 15 Simple-to-Find Stats to Help You Tweet Better

Buffer Social

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools  like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too. When it comes to Twitter analytics  and Twitter metrics in general, I’ve done a bit of research into what exactly we can learn—as straightforward as possible—from all the awesome numbers Twitter displays. replies. links.

nBA Pulse: a new social analytics tool

Sherrilynne Starkie

While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. The eliminates the need to have someone watching feeds and hashtag trends all the time. nBA Pulse Dashboard.

The Best Google Analytics Metrics for Social Media Professionals

Convince & Convert

Basically, their goal is to make everyone smarter with analytics and data. Adam also writes a monthly column on analytics for ClickZ. ” via Adam Singer and The Future Buzz Whether you’re in sales, marketing, or product management, you can and should keep track of your success. Tweetable Moments Be known as the expert on your brand and industry.

Facebook Pages Paid for 31.68% of Total Reach in April (Report)

SocialTimes Facebook

Social analytics and reporting firm Locowise  found that 43.28 The News Feed algorithm  now predicts how likely you are to click on an article and how long you are likely to spend reading it–all this in order to put more relevant content into your News Feed. Brands on Facebook are slowly beginning to accept the fact that the social network is a pay-to-play platform.

Open Research: A Framework for Social Analytics

www.web-strategist.com

Why are social analytics so important? link] Research Report: A Framework for Social Analytics | Thought Experiments [.] If you’d like to cite the graphics, please see this Flickr set. This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. You can leave a response , or trackback from your own site.

5 Ways to Beat the Facebook News Feed Update

Proactive Report

You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see.  Facebook watches their analytics like a hawk – they are well aware of their users’ behaviors. Let’s look at what makes content show up in a News Feed.

Feed 14

Turning off the ViperChill RSS Feed: What You HAVE to Tell Your Blog Readers

Viper Chill

Though niches that have more web savvy audiences like marketing or technology are more likely to be affected, this is going to impact anyone who has built up their RSS readership. list of options includes: Feedly – highlighted as the best alternative to Google Reader by The Verge mostly due to its speed, minimalist style, and the fact that it’s free. ProBlogger: 94,647.

RSS 43

5 Essential Spreadsheets for Social Media Analytics

mashable.com

Sign in with Facebook or Facebook Mashable Social Media All Social Media How-To Facebook Twitter YouTube Google+ Featured in Social Media Tech All Tech Apps & Software Dev & Design Gadgets Mobile Featured in Tech Business All Business Advertising Marketing Media Small Business Startups Featured in Business Entertainment All Entertainment Film Gaming Music TV Featured in Entertainment US & World All US & World Politics Social Good U.S. Essential Spreadsheets for Social Media Analytics. Ann Smarty is a search marketer and full-time web entrepreneur. Analytics. Follow.

What's the R.O.I.? A Framework for Social Analytics

www.briansolis.com

Brian Solis Home Articles Business – Marketing New Communications Social Media Speaking Books Appearances About What’s the R.O.I.? Framework for Social Analytics Tweet September 1, 2011 View Comments “Not everything that can be counted counts, and not everything that counts can be counted.&# - Albert Einstein Say hello to my little friends, R.O. & I. Great job!

ROI 62

Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. These usually get lumped into the Direct Traffic section of your Google Analytics traffic sources. The Process.

Measuring Social Media ROI & Goal Conversions with Google Analytics 5

unbounce.com

Join in as we discuss marketing, conversion rate optimization and the art & science of landing pages. Social media is about building new relationships, generating word of mouth marketing, and strengthening brand loyalty with your customers. You can see this version by clicking on the New Version link in the top right of your Google Analytics dashboard. Step 1. Step 2.

ROI 62

Three Ways to Supercharge Social Media with Google Analytics

PWB Marketing Blog

If your business is participating in social media, dig into Google Analytics to uncover actionable insights that will immediately improve your social efforts. We’ve identified three ways Google Analytics can supercharge your social media initiatives. #1. Google Analytics can help you identify which Twitter conversations you should be listening for. Optimize Social Traffic.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more. Marketers Adopt Social Media Analytics Tools by eMarketer.

Tools 98

Google Linking Webmaster Tools And Google Analytics

Small Business Mavericks

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account. Analytics are an important tool for all webmasters. About Us What’s a Maverick?

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing. Analytics.

Tool Tuesday: PostRank Analytics

Akamai Marketing

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Share and Enjoy: Tags: analytics , engagement 2 Comments Melanie Baker Posted February 8, 2011 at 2:59 PM Hi Tara, Thanks for the overview. A few comments — data can be exported, though the functionality is very v1 right now. Enter: PostRank.

12 Secret Facebook Features Every Marketer Should Use

Pamorama

Create a Facebook list by industry , such as advertising, consumer goods, marketing. Create a Facebook list by medium , e.g. traditional marketing vs. social media marketing. When you create or follow a list, you may also see some posts from that list in your main News Feed. Download your Facebook history to analyze business analytics. From an event: Click   Save.

The Secret to Feeding Your Family with a Blog

ProBlogger

Should you become an SEO ninja and analyze your traffic data on Google Analytics? It said: “FEED THE PEANUT&#. For you, Feeding the Peanut may mean paying medical bills or mounting credit card debt. For me, Feeding the Peanut is taking care of those that I love, including my newborn daughter. checking my Google Analytics twice a day. But time is running out.

Feed 21

Twitterfeed, HootSuite RSS Feeds, and Blog Posting Schedules

Kikolani

Twitterfeed and HootSuite offer the ability to take a RSS feed from any site and update it to your Twitter account automatically when new feed items are found. Pros of Automatic RSS Feed Updating. wouldn’t call these cons, but here are some things to consider when choosing an RSS feed to automatically update to your social networks. Twitterfeed Feed Setup.

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Marketing Automation. Enjoy!

How to Use Twitter Cards in Social Media Marketing

Pamorama

They add a few lines of HTML metadata to blog posts and other thought leadership content that enable brands to stand out from the pack in Twitter feeds that are full of text. Measure results Study your analytics  snapshot to obtain a holistic view of how your content is performing on Twitter, showing the number of Tweets containing a link to your website or app. https://t.co/x8HoullQMT

22 PR Tools From the #PRstack Community

Spin Sucks

Google Analytics Spreadsheet Add-on.  Google Analytics data is among the most valuable for tracking PR outcomes. From there, you can juggle the data, put it alongside other info, as you wish, and then export the feed elsewhere. —  Max Tatton-Brown. Tracking SEO in your client’s market is a hassle using free PR tools. Tool Google Analytics.  By Stephen Waddington.

Tools 103

37 of the Best Facebook Page Apps for Brand Marketing

Pamorama

One of the easiest ways to use your Facebook page to its fullest potential for social media marketing is to employ third-party Facebook applications. . There are thousands of social media marketing tools for Facebook that assist brands with managing and enhancing their Facebook marketing activities. RSS Graffiti automatically publishes your blog RSS feeds on your Facebook Page.

Brands 125

Brand Monitoring, Social Analytics, Social Insights

www.web-strategist.com

Two trends, social analytics intelligence, and social business value networks, which I’ll discuss at a later time. Social Analytics and Social Insights are Components of the Social CRM Suite. Matrix: Brand Monitoring, Social Analytics, Social Insights Category Description and Example Current State What no one tells you Brand Monitoring Aware. Social Analytics Intelligent.

How to Improve Your Social Media Marketing Plan With 13 Growth Hacks

Convince & Convert

That means the founders are also the marketers, the SaaS developers are also building the startup’s website and blog, and an office manager basically becomes the vice president of miscellaneous things. Here are 13 data-backed growth hacks we learned at CoSchedule while building our social media marketing plan. What Growth Hacks Will You Use In Your Social Media Marketing Plan?

Four tools to revamp your marketing efficiency on Twitter

SocialFish

Twitter is possibly the most powerful marketing platform out there, specifically for brands targeting global audiences. The search results are sorted into feeds across your Twitter, Facebook and LinkedIn accounts. Additionally, you can integrate RSS feeds from your favourite blogs and sites into your DrmUp accounts essentially putting all content valuable to you in one place!

Tools 79

A Guide to Marketing on Tumblr

Mindjumpers

Tumblr’s functionalities can be compared to those of Twitter; follow other users and see their posts in a feed on your so-called Dashboard, get re-blogged by others for a viral spread of your content, send messages to other bloggers and tag your posts for the ability of other people to find your content through a search function. Tumblr’s functionalities. Set a strategy. Pay for visibility.

Tumblr 119

5 Social Media Opportunities to Plan for this Summer

Ignite Social Media

Instagram Analytics. Recently, Instagram Business Profiles began showing basic analytics hinting at the release of a larger analytics rollout that is said to be rolled by this fall. Post analytics are also available and provide such insights as average activity time for users on the platform and the capability to sort posts by performance. 360 Degree Facebook Photos.

Film 30

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Precise Website Analytics. Summary.

6 Ways Content Marketers Can Supercharge Their LinkedIn Profiles

Convince & Convert

Image via Unsplash. I see it time and time again: Stellar content marketers spend so much time developing great content for their brands that they don’t spend enough time thinking of their own brand. Comment on Your LinkedIn Feed. Zagat), where we cover everything from analytics to content development to picking your social media channels, and more. Add Skills.

12 Time-Saving Tools for Content Marketers

Convince & Convert

Content marketing is the ultimate way to build brand awareness and connect with your customers. Fortunately, there are lots of great, time-saving tools out there that can dramatically increase the impact of your content marketing efforts. Feedly. Coming up with electrifying content ideas is one of the hardest parts of content marketing. It’s also seriously hard work.

Tools 51

The Marketing of Marketing is not Telling Us The Whole Story About Member Research

SocialFish

The marketing of marketing is big business. Billions of dollars of marketing products are sold each year: CMS’s, marketing automation, advertising, customer data analysis and more. We marketers are very good at marketing especially the most profitable marketing products. Where we can market to them? than we find on storytelling.

How to incorporate Google Analytics data into your social media strategy

Engaging Brand

Google Analytics is undoubtedly the best free web analytics software available for blogs, website owners, e-tailers, and any other kind of website. If you’re a business owner, it’s likely that your website already has the Google Analytics tracking code in place. An analytics tool is integral for determining essential metrics that help analyze the success of your business. Google Analytics provides statistics on metrics that ultimately help you get more customers, better visibility, and a higher return on investment. Social Interaction Analytics.

URL 31

New Social Media Analytics Tool from Atigeo Aims to Revolutionize the 2012 Presidential Election

Blue Focus Marketing

At Blue Focus Marketing, we are not interested in contributing to a polarizing debate. According to an Atigeo press release , “Data analytics is revolutionizing the run up to the 2012 presidential elections, as both candidates have deployed seasoned digital operations and data mining techniques that identify, connect with and mobilize voters.”. No pundits, no analysts—just the facts.

List 31

New Social Media Analytics Tool from Atigeo Aims to Revolutionize the 2012 Presidential Election

Blue Focus Marketing

At Blue Focus Marketing, we are not interested in contributing to a polarizing debate. According to an Atigeo press release , “Data analytics is revolutionizing the run up to the 2012 presidential elections, as both candidates have deployed seasoned digital operations and data mining techniques that identify, connect with and mobilize voters.”. No pundits, no analysts—just the facts.

List 31

14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. Where do you find ideas and inspiration for content marketing topics? What pitfalls should content marketers avoid?

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” You’ve seen the statistics on social media marketing : 93% of marketers use social media for business. ” phase.

11 Content Marketing Tools To Promote Your Blog

SocialFish

—————— Effectively promoting content is often the most challenging variable in the content marketing craze. Users are able to create topics on anything they are interested in and  scoop  articles to that feed. Sulia is a website that prioritizes topics and then aggregates stories into your news feed. Examiner. But wait! There’s more! Sulia.

Tools 122

Which Instagram Analytics Tool Will Work Best for Your Business?

agora pulse

Historically, Instagram hasn’t offered a central place for businesses to view their analytics.  Instagram business pages are slowly being rolled out and will include analytics, but they might not be enough for most marketers. When you do an analytical deep-dive, you need a dashboard. Crowdfire is an Instagram analytics tool that offers basic metrics. Crowdfire.

3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

While it’s just two teams that go head to head on the field, for global players from  Amazon to Coca Cola, the Super Bowl is a chance to show off the full scale of their marketing arsenal to a global audience. Track the success of your marketing campaigns using the Talkwalker Virality Map. Brands’ Twitter feeds by contrast were only able to deliver around  160,000 retweets.

10 Outreach Tools Every Marketer Needs

Kikolani

The front and center of outreach marketing is the process of creating meaningful connections with other people, instead of just trying to make a sale. This is a tremendous opportunity for marketers to get their name in front of  people and capture their attention via innovative internet marketing tactics. These are the tools that any versatile marketer’s arsenal should contain.

Tools 29