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4 Steps to Segment Social Media Traffic in Google Analytics

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The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. Given the rise of social media, a common question by newbies to Google Analytics is how to track their social media referrals. Here is how to do that in 4 steps. Step 1: Create a Custom Segment.

Analytics 161
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Two Examples of What NOT to Do When Asking Influential Bloggers For a Link

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First example. It turned out that the blogger was the famous “analytics evangelist” who wasn’t happy about the tone of the email, so he decided to share it in full with his circle of virtual friends – creating a lot of buzz around it, as you may guess. Second example. Dont’ mess with the Kaushik! This one is recent.

Blogger 158
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Which Buttons are Packing the Punch?

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Example of using Google Analytics Track Event to get a deeper look at which buttons are generating the most impact. I recently created a site www.naoshiyamauchi.com to share my thoughts on online marketing analytics. Since I use the latest Google Analytics async tracking, the code looks like below for event tracking.

Analytics 128
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How the MBA Degree Gives You An Advantage

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Analytic skills are taught at MBA programs that are offered online. When working on a corporate level, it is vital to master analytic software that handles loads of digital information about the performance of certain industries and companies. A university such as WSU and other colleges are examples of renowned U.S.

Study 121
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Online Marketing 101 for Entrepreneurs

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Your site support usually comes with analytics or data breakdown. Businessmen like Glen Gonzalez are great examples of successful entrepreneurs who use social media. Store locators and menus, for example, are core parts of a restaurant app. Start with Your Website. Go with the Trends. Attention to Reviews.

Marketing 155
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Four SEO Tips for WordPress Websites

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If a URL on you page for example is, [link] it explains absolutely nothing to a search engine about what is contained on that page. Their expertise extend far beyond search engine optimization; they also offer web development, social media optimization and website analytics services. Optimize Your Page URLs.

WordPress 164
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5 Apps To Enhance Your Brand

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Apart from scheduling posts on social media sites, it also allows companies to look at analytics, which enables them to make strategies on how to attract people to their company pages. For example, a hot dog seller beside the cinema can send a message to customers checking-in to drop by before or after the movie. DoubleDutch Events.

Brands 177