Janet Fouts

FEBRUARY 11, 2013

Some CEO’s can’t create content either, and they let their marketing person do it for them. Some are analytical thinkers and know how to extract ROI from a stone. Often the community manager is also creating blog posts, e-books and re-writing the content on the corporate website to better reach the market.

Communities 141

Communities Content Jive Meme 141

Janet Fouts

JULY 5, 2011

It’s also got monster potential for Search Engine Optimization since your profile is your Google Profile, and Google just launched changes to some of it’s services to add even more power to the new network: Changes to analytics gives you more information on users who have +1′d your content in Google Analytics.

Google 123

Google Syndication Foursquare Social Networking 123

Janet Fouts

JANUARY 27, 2011

Looking for a job in marketing? It supposedly also rates your search engine visibility but that’s a paid service that’s not available yet, so I haven’t evaluated it. Postrank Analytics. These days however, it can mean a whole lot more. My Web Career scores you based on your Facebook and/or Linkedin profiles.

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

MARCH 22, 2018

Most people discovered all this very recently, and there are a ton of stories like this one , on Christopher Wylie, a data geek who engineered a lot of this and then became a whistleblower when he saw how his data analytics skills were being used. (Um… Um… DUH). Read the story, it’s pretty mindblowing.

Facebook 46

Facebook API Data Privacy 46