Buzz Marketing for Technology

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Integrating Listening Into Your Platform for ROI

Buzz Marketing for Technology

This webinar was sponsored by Synthesio and featured Brian Melinat (@ brianmelinat ) Director of Marketing Analytics within Dell, Kristine Vick (@ kristinevick ) Principal in the Digital and Content team at SAS, and Ben Lapidus (@ benlapidus ) Senior Sales Engineer at Synthesio. Provide delightful customer support.

ROI 100
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Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

My new role as CMO of Metavana, a soon to be launched social-sentiment engine, has all the elements of my dream job – People, Impact, Autonomy and direct correlation to both the Consumer and Enterprise spaces. A few things: I believe the problems in this space are not just smart Engineering problems. We are an engine!

Microsoft 235
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Why Sustainable Competitive Advantage is so 1990

Buzz Marketing for Technology

What role can marketing play in helping to define a new opportunity? Is it the classic role that marketing plays, or is it something more? I think it’s something different, and I think the world of marketing is about to undergo the most ginormous upheaval. What could this mean for the average marketer’s career?

Forums 253
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Trust is hard to come by these days

Buzz Marketing for Technology

So what does this mean for marketers and for major brands in an era of social media? This is clearly a boon for the all of us who have been clamoring for our in house engineers to be out there blogging and tweeting with the public. After last year I figured this years report could make an excellent gauge of the economy worldwide!

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Change or Die | Fast Company

Buzz Marketing for Technology

Unfortunately, that kind of emotional persuasion isnt taught in business schools, and it doesnt come naturally to the technocrats who run things -- the engineers, scientists, lawyers, doctors, accountants, and managers who pride themselves on disciplined, analytical thinking. 1 2 3 4 5 6 7 next â?

Company 279
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Search Engine Watch. Tom Mandel. James Robertson. Euan Semple. David Weinberger. Categories. 10000 Miles. Design Thinking. 6 Minute Epic. advanced search. Andy Carvin. Artisanal Economy. BBC Manchester. Blue Monster. Book Review. Brian Hurlburt. Bryant Park Project. Jeff Jarvis. Jeremiah Owyang. Jevon MacDonald. John Hagel. John Proffitt.

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BABSONKNOWLEDGE.ORG: 6 Common Attributes of Knowledge Work and Knowledge Workers

Buzz Marketing for Technology

engines, and library databases that are animated, image-based, and interactive. Webcast: Competing on Analytics. Sweeney, this could include classrooms that incorporate videos and even video. games, classes that meet electronically to fit studentsâ?? schedules, instruction that. March 2006. February 2006. January 2006. December 2005.