Laurel Papworth

MARCH 10, 2021

In this lecture on social media for Universities and Higher Education we look at measurement, analytics, insights and other goodies as well as some College case-studies of high number of followers but low engagement and vice versa, plus subscribers vs engagement vs reach vs impressions.

Analytics 52

Analytics Social Media Case Study Overview 52

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? Make better content Content is King.

YouTube 52

YouTube Analytics Metrics Price 52

Waxing UnLyrical

FEBRUARY 13, 2015

How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. You’ve heard this ad nauseam by now: get familiar with Google Analytics, blah blah blah.

Analytics 100

Analytics Case Study Consultant Proposal 100

Hootsuite

SEPTEMBER 25, 2023

1 Analytics Tool for Growth Beautiful reports. Interestingly, educational institutions generated higher Instagram engagement than any other industry in September. Check out these blog posts for inspiration: 17 Fresh Social Media Post Ideas for 2023 19 Engagement Post Ideas That Will Blow Up Your Analytics 4. Clear data.

Industry 125

Industry Engagement HootSuite Real Estate 125

Sprout Social

JUNE 23, 2016

Jordan Balkin, a Product Education Specialist, takes care of that. While she didn’t start out in this role, Jordan’s interest in education and training grew during her time at Sprout Social. Product education is an important resource for our team and for our customers. What is your role at Sprout today?

Education 74

Education Team Meeting Products 74

Social Media Strategies Summit

JULY 28, 2022

Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. We only hire the best talent to support our education clients, including a Client Relationship and Project Manager, a PPC Specialist, a Creative Strategist and Copywriter, a Paid Social Manager, and a Graphic Designer.

Education 190

Education Authentication Team Hubspot 190

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117

B2B Trends Social Media UGC 117

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. And the reporting and analytics are great. With so many accounts and departments to support and monitor, relationship management is a crucial for any higher education social media marketer. 10 Great Examples of TikTok Content for Higher Education.

Collaboration 226

Collaboration How To Education Team 226

Idaconcpts

MARCH 23, 2016

While there are several answers to this question, there is no doubt that analytics are an essential source of information to market your business. Let’s analyze the underrated role of analytics in dental and medical marketing. Using analytics will allow you to do this in a way that is very efficient.

Analytics 70

Analytics Marketing Campaign Compete 70

Dave Fleet

JULY 3, 2018

Composing an analytical essay isn’t a easy job and it calls for doing tons of homework. Composing a great entrance article is a somewhat critical step for your own future educational decades She decided to learn how much time she’d invest in each individual phase of the composing process.

Education 150

Education Class Analytics Skills 150

Webbiquity SMM

NOVEMBER 15, 2022

Gaining a deeper understanding of analytics platforms (such as Google Analytics) and the metrics behind all your social media accounts enables to more accurately measure the effectiveness of your marketing strategies and retarget your focus on certain platforms.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Oktopost

MARCH 27, 2023

Kristina chats about how she educates the wider team on social selling and the importance of executives building their personal brands. S&P Global is a leading provider of transparent and independent ratings, benchmarks, analytics and data to the capital and commodity markets worldwide.

Industry 144

Industry Content Apple YouTube 144

Sprout Social

JANUARY 24, 2024

Use LinkedIn analytics to refine your hashtag strategy Improve your strategy over time by understanding how the hashtags you’re currently using are contributing to your brand’s visibility and engagement on the platform. Use LinkedIn analytics to track the performance of posts with specific hashtags.

Hashtag 113

Hashtag LinkedIn Trends Analytics 113

Oktopost

MAY 4, 2023

There is a solution– one that educates your audience, sets you apart from the competition, and positions you in the market as a thought leader. Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs.

Survey 131

Survey Content B2B How To 131

Convince & Convert

JULY 30, 2015

Using social media analytics like Talkwalker’s Hashtag Campaign IQ App , instant and in-depth hashtag tracking is now possible. Using social media analytics hashtag tracking is easy, whether it be an event-related hashtag like #FIFAWWC or a more conventional brand hashtag like #Twitter. highlight to tweet).

Hashtag 60

Hashtag Analytics Campaign Social Media 60

Sprout Social

SEPTEMBER 6, 2023

You can choose either: Company Page : to build a new page for a small, medium, or large business that is non-educational. Educational Institution : to build a page for school, university, or any other type of educational institution. Monitor your LinkedIn analytics using the in-built analytics tool.

LinkedIn 113

LinkedIn How To Collaboration URL 113

Koka Sexton

JANUARY 9, 2023

Start by gathering information about your target audience such as age range, gender, education, location, and interests. From here, you can use analytics tools to identify patterns and trends that can inform your full funnel marketing strategies. Leveraging data from web and social media analytics to understand customer behavior.

Patterns 98

Patterns Marketing Focus Group Survey 98

The Realtime Report

NOVEMBER 1, 2022

Think of things like age, gender, location, buying behavior and education levels. Make Use of Google Analytics to Shape Your SEO Search . Most people turn to google when they want to know something, so you can tap in to google analytics to find key information to help you define your target audience.

How To 91

How To Analytics Buy Survey 91

The Realtime Report

JANUARY 16, 2024

How an Online MBA Can Change Your Life Whether juggling work, education, and family or wanting to advance in your current career, the right MBA program will put you on a leadership track with your current employer or open new opportunities elsewhere. This includes analytical, problem-solving , leadership, and communication.

Skills 113

Skills Knowledge Base Study Class 113

Social Media Strategies Summit

JUNE 3, 2022

Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. The hardest part of any job I’ve had is caring about data and analytics. Please briefly describe the structure of your team. How many people are on your team, and where does it sit within the university?

Newsletter 219

Newsletter Project Aggregator Team 219

Jon Loomer

MARCH 4, 2021

You can find this in Facebook Analytics by creating a filter for people who used a particular app or device (select iOS for Device OS). You can also use Google Analytics by going to Audience > Technology > Browser & OS and then select “Operating System.”. But you should verify this first. Prepare Their Account.

How To 210

How To Facebook Advertising Eventful 210

Oktopost

SEPTEMBER 21, 2023

Offering high-quality content, including tips and how-to resources, shows your commitment to educating and assisting your audience in finding solutions. Informing your strategy with social media analytics and ROI results is crucial for a solid social selling strategy.

Examples 136

Examples B2B ROI Analytics 136

Proactive Report

DECEMBER 5, 2011

Better use of analytics and more focus on measurement. Social media education and training. Let’s take a look at Analytics and Measurement. Start by learning the basics of Google Analytics. Facebook Insights has a fairly robust set of analytics. The rise of Social Intelligence. Measurement.

Analytics 92

Analytics Trends Social Media ROI 92

Convince & Convert

APRIL 12, 2024

Utilize social analytics reporting tools to gather data. Data Storytelling is Key How do you use data to educate, tell a story, and make an impact? Gain support from leaders and cross-functional teams to become advocates for the social team Create Custom Social Team KPI’s – Create a master dashboard to house all social data.

ROI 135

ROI Team Social Media Metrics 135

Sprout Social

SEPTEMBER 22, 2021

This approach, powered by social analytics and listening, has been hugely influential for the NFL Players Association (NFLPA) —it has sharpened our overall business strategy, encouraged more players to get involved in our programs and influenced holistic, multichannel campaigns. Social is a playmaker for the entire organization.

Campaign 120

Campaign Hashtag Analytics Metrics 120

Jon Loomer

FEBRUARY 24, 2021

Part of this is getting an educated feel for what is going to happen instead of reacting on the fly — emotionally — later. You can find this in Facebook Analytics. You can also use Google Analytics to figure this out, based on website activity. Educate yourself. Prepare for Attribution Changes. Be prepared.

Advertising 216

Advertising Facebook How To Privacy 216

Hootsuite

JANUARY 18, 2024

For instance, while we don’t know for sure what Lululemon is thinking behind the scenes, content like this 10K training tweet indicates that one of its goals is to be a source of fitness education and support for its audience. Aim to educate, entertain, or inspire , and keep the promotional posts to a minimum. Sign up now. Humanizing.

Social Media 121

Social Media Tips HootSuite Marketing 121

Oktopost

SEPTEMBER 13, 2022

For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. This can be done in a number of ways, such as sharing educational and helpful content, answering customer questions, and sharing company news. You can track data effectively with Twitter analytics.

Platform 84

Platform Social Media Insurance Education 84

Sprout Social

JULY 19, 2023

Leverage native YouTube analytics to help you analyze your tests. Or, take your social media analytics reporting a step further with a tool like Sprout. Along with being able to schedule and publish videos to YouTube, use Sprout to measure, compare and review analytics so you can conduct tests efficiently.

Conversation 89

Conversation Video Tips Embedding 89

The Realtime Report

APRIL 18, 2024

The Role of Education in Cultivating Organizational Leaders While innate leadership skills are invaluable, a robust educational background significantly contributes to a leader’s skill set. Decision-making abilities that combine analytical thinking with intuitive judgment.

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Sprout Social

MAY 8, 2023

Consumer Goods Hospitality Media Nonprofit Restaurants Schools & Education Travel & Tourism How to find your own best times to post on social media How Sprout gathered the data Find your best times to post with Sprout Best Times to Post on TikTok Best times to post on TikTok: Tuesdays from 2 to 6 p.m.

Tourism 107

Tourism Travel Education Engagement 107

Convince & Convert

DECEMBER 2, 2014

In this relatively new role, CMOs are changing how higher education approaches marketing. CMOs can collect and nurture leads throughout the student lifecycle with A/B tests and customized analytics. The most popular areas for marketing automation include email marketing, social media management, analytics, and online forms. .

Education 157

Education Software Social Media Management Analytics 157

Sprout Social

SEPTEMBER 2, 2022

Sprout Learning Portal (accessible to Sprout customers): Sprout Social Master Class: Listening and Analytics. Google Analytics Academy. On the surface, a Google Analytics certification just looks good. Google Analytics is going through a transition—you can prepare for the next phase with Google’s Skillshop courses.

Training 116

Training Course Resources Social Media 116

The Realtime Report

OCTOBER 22, 2021

Tom Sanchez , professor of urban affairs and planning, and Chris North , professor of computer science and associate director of the Sanghani Center for Artificial Intelligence and Data Analytics, have been awarded a planning grant from the National Science Foundation’s Smart and Connected Communities program.

Case Study 91

Case Study Transportation Project Proposal 91

Tweaklibrary

MAY 21, 2020

“Analytics is used to analyze the A to Z of active viewers of your business sites and blogs.” SaaS analytics tool can monitor your customer activity, increase your client’s engagement with the site, and can enhance customer satisfaction with your service. Best Saas Analytics Tools: 1. Google Analytics.

Analytics 24

Analytics Tools Hubspot Software 24

Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. This is where the value of Twitter hashtag analytics becomes priceless. However, this analytical approach is not merely about data aggregation. With Twitter hashtag analytics, you can track tag performance to remove the guesswork.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Buffer Social

OCTOBER 23, 2023

Keep track of your earnings through YouTube analytics and adjust your monetization strategies accordingly. Leverage YouTube Shorts analytics YouTube Shorts analytics are like a compass, offering directional insights that can guide your content toward increased engagement and growth. Share your journey, not just your successes.

YouTube 113

YouTube Tips Collaboration Trends 113